Dir-Sales & Marketing
الوصف الوظيفي
Position Overview
We are seeking a dynamic and strategic Director of Sales & Marketing to lead our property’s sales department, overseeing operations for properties with over 300 peak rooms and substantial local catering revenue. This pivotal role demands a seasoned professional capable of driving revenue growth, optimizing sales performance, and fostering long-term customer relationships. The ideal candidate will serve as the primary architect of our sales strategy, ensuring alignment with brand initiatives while delivering measurable returns for the property and stakeholders. This position requires a results-driven leader with a proven track record in hospitality sales, team management, and revenue optimization.
Key Responsibilities
The Director of Sales & Marketing will be responsible for the following core functions:
- Strategic Sales Leadership: Develop and execute a comprehensive sales strategy to achieve property-wide booking goals, revenue targets, and market share growth. Lead reactive and proactive sales initiatives to capitalize on demand generators in the market.
- Team Management & Development: Provide day-to-day leadership to the sales team, fostering a high-performance culture that drives accountability and excellence. Mentor associates to ensure alignment with property objectives and brand standards.
- Revenue Optimization: Collaborate with Revenue Management, Event Management, and other departments to identify opportunities for revenue enhancement, including pricing strategies, promotional campaigns, and upselling initiatives.
- Market Intelligence & Competitive Analysis: Conduct thorough market research to assess competitive positioning, economic trends, and customer preferences. Utilize data from reports such as the Strategic Alignment Review (STAR) and competitive shopping to refine sales strategies and maintain a competitive edge.
- Marketing & Brand Alignment: Develop and oversee the marketing budget to create property-specific campaigns, promotions, and collateral that resonate with the brand’s target customer profile. Ensure seamless integration with regional marketing communications for national and regional promotions.
- Stakeholder Collaboration: Act as the primary liaison between the General Manager, property leadership, Group Sales, Area Sales, and other key stakeholders. Represent the property in sales calls, negotiations, and public relations opportunities to strengthen brand visibility and customer engagement.
- Contract & Process Expertise: Serve as the authority on sales processes, contracts, and brand initiatives. Ensure compliance with Marriott International’s standards while tailoring strategies to meet the unique needs of the property.
Candidate Profile
To excel in this role, candidates must meet the following qualifications:
- Education & Experience: A 2-year degree in Business Administration, Marketing, Hotel and Restaurant Management, or a related field, coupled with 4 years of experience in sales and marketing. Alternatively, a 4-year bachelor’s degree in a relevant discipline with 2 years of experience will be considered.
- Preferred Qualifications: A 4-year college degree is highly desirable. Demonstrated experience in supervising teams, lodging sales, and progressive career growth within the hospitality industry is preferred.
- Core Competencies: Exceptional leadership, strategic thinking, and analytical skills. Proficiency in sales management, customer relationship building, and revenue optimization. Strong communication and interpersonal abilities to collaborate effectively with cross-functional teams and external stakeholders.
Why Join Our Team?
As a Director of Sales & Marketing, you will play a critical role in shaping the success of our property by driving revenue, enhancing brand reputation, and delivering exceptional guest experiences. This position offers the opportunity to lead a high-performing team, influence strategic decisions, and contribute to the long-term growth of a prestigious hospitality brand. If you are a results-oriented leader with a passion for sales and marketing, we invite you to apply and become a key driver of our success.
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