Sales Supervisor | Al-Futtaim Automotive - BYD | KSA

Position Overview

As a Sales Supervisor at Al-Futtaim Automotive - BYD in the Kingdom of Saudi Arabia, you will play a pivotal role in driving the success of our showroom operations by leading a high-performing sales team to achieve and exceed unit sales, F&I penetration, and trade-in targets. This position requires a dynamic leader who can combine hands-on operational management with strategic coaching to enhance team productivity, improve conversion rates, and deliver an exceptional customer experience. Reporting to the Sales Manager, you will serve as the operational anchor on the showroom floor, ensuring seamless execution of sales processes while maintaining brand standards and compliance with OEM and regulatory requirements.

Key Responsibilities

The Sales Supervisor is responsible for the following core functions:

• Team Leadership & Daily Operations:
  • Lead daily sales operations through structured team huddles, target tracking, and activity planning aligned with monthly objectives.
  • Strategically allocate walk-in customers, digital leads, and key accounts to Sales Executives based on workload, performance, and conversion capabilities.
  • Provide continuous coaching to Sales Executives on product knowledge, advanced sales techniques, customer engagement strategies, and effective objection handling.
  • Monitor individual and team performance metrics to ensure alignment with sales targets and dealership expectations.
  • Enforce discipline in showroom processes, attendance, and daily activity standards to maintain operational excellence.
• Deal Support & Conversion Optimization:
  • Actively support Sales Executives in negotiating high-value, complex, or sensitive customer transactions to drive successful closures.
  • Approve discounts, F&I proposals, and trade-in valuations within delegated authority levels to balance profitability and customer satisfaction.
  • Implement structured second-facing strategies for undecided customers to enhance closing ratios and reduce lost opportunities.
  • Ensure every deal is meticulously structured to maximize profitability while upholding the highest standards of customer satisfaction.
• Pipeline & Activity Management:
  • Monitor lead response times, pipeline health, and conversion performance across the team to identify trends and opportunities for improvement.
  • Enforce 100% lead capture, accurate data entry, and consistent updates within CRM and DMS systems to maintain data integrity.
  • Proactively identify underperformance and implement targeted coaching and corrective action plans to elevate team capabilities.
  • Maintain visibility on booking pipelines, test drives, and pending deals to ensure a consistent and uninterrupted sales flow.
• Customer Experience & Showroom Standards:
  • Ensure showroom presentation, vehicle display, and demo fleet readiness consistently meet brand standards and customer expectations.
  • Proactively address and resolve customer escalations to protect and enhance Net Promoter Score (NPS) and Customer Satisfaction Value (CSV) performance.
  • Collaborate closely with Handover, F&I, and Aftersales teams to deliver a seamless, professional, and customer-centric journey from initial inquiry to post-sale follow-up.
  • Champion a customer-first culture across the sales team, fostering an environment of trust, transparency, and excellence.
• Reporting & Compliance:
  • Prepare and present daily, weekly, and monthly performance reports to the Sales Manager, covering team activity, sales performance, and pipeline status.
  • Ensure all deals comply with OEM, regulatory, and internal documentation standards, including Know Your Customer (KYC) and financing requirements.
  • Maintain audit readiness across deal files, customer records, and sales documentation to support internal and external audits.
  • Adhere to company policies, brand guidelines, and regulatory requirements to uphold the integrity and reputation of Al-Futtaim Automotive and BYD.

Qualifications & Skills

To excel in this role, candidates must possess the following qualifications and competencies:

• Proven experience in a sales leadership or supervisory role within the automotive industry, preferably with a luxury or electric vehicle brand.
• Strong track record of achieving and exceeding sales targets, with a deep understanding of F&I processes, trade-in valuations, and customer engagement strategies.
• Exceptional leadership skills with the ability to motivate, coach, and develop a high-performing sales team.
• Excellent communication and interpersonal skills, with the ability to build rapport with customers and stakeholders at all levels.
• Proficiency in CRM and DMS systems, with a keen attention to detail and data accuracy.
• Ability to thrive in a fast-paced, results-driven environment while maintaining a customer-centric approach.
• Strong problem-solving skills and the ability to make data-driven decisions to optimize sales performance.
• Fluency in English and Arabic is advantageous; additional languages are a plus.

Why Join Al-Futtaim Automotive - BYD?

As part of the Al-Futtaim Group, one of the Middle East’s most diversified and progressive business conglomerates, you will be joining a dynamic organization that values innovation, integrity, and customer focus. With a presence across more than 20 countries and a commitment to enriching lives and aspirations, Al-Futtaim Group offers a rewarding career path with opportunities for professional growth and development. By upholding our core values of respect, excellence, collaboration, and integrity, you will contribute to a culture that prioritizes customer satisfaction and operational excellence. This role offers the chance to be at the forefront of the electric vehicle revolution in the Kingdom of Saudi Arabia, shaping the future of sustainable mobility.