Dir-Sales & Marketing
الوصف الوظيفي
Director of Sales & Marketing
Lead the sales department for properties with over 300 peak rooms and significant local catering revenue. Manage reactive and proactive sales efforts, and provide day-to-day leadership to sales associates to achieve property sales objectives and booking goals. Implement brand service strategy and initiatives, focusing on building long-term customer relationships to meet hotel sales objectives.
Evaluate and optimize property participation in various sales channels, and develop strong working relationships to proactively position and market the property. Manage the marketing budget to create property-specific campaigns, promotions, and collateral to drive revenue and meet property objectives. Collaborate with regional marketing communications for regional and national promotions.
Develop and implement property-wide strategies to deliver products and services that meet or exceed the needs and expectations of the brand’s target customer profile and property associates, providing a return on investment to the owner and Marriott International.
- Education and Experience:
- Required: 2-year degree in Business Administration, Marketing, Hotel and Restaurant Management, or related major; 4 years experience in sales and marketing or related professional area.
- OR
- 4-year bachelor's degree in Business Administration, Marketing, Hotel and Restaurant Management, or related major; 2 years experience in sales and marketing or related professional area.
- Preferred: 4-year college degree, demonstrated supervisory skills, lodging sales experience, and hotel industry work experience with progressive career growth and exceptional performance.
Core Work Activities:
Develop strategic account plans, manage sales efforts, determine marketing communication activities, provide customer intelligence, review market position reports, research competitors, attend sales strategy meetings, suggest innovative marketing ideas, evaluate and support participation in sales offices, serve as sales contact for various stakeholders, and participate in sales calls to acquire new business.
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