Digital Marketing Manager

About the Role

We are seeking a highly skilled and strategic Digital Marketing Manager to lead the design, execution, and optimization of full-funnel digital marketing campaigns for our esteemed agency clients. This pivotal role demands a results-driven professional with a proven track record in performance marketing, digital media acquisition, and growth hacking, alongside a deep understanding of brand strategy. The ideal candidate will thrive in a dynamic, agency environment, driving scalable ROI through multi-platform media buying, data-driven analytics, and cross-functional leadership.

Key Responsibilities

As a Digital Marketing Manager, you will be responsible for:

• Strategic Campaign Leadership: Develop and execute end-to-end digital marketing strategies that align with client objectives, ensuring maximum profitability and return on ad spend (ROAS). Translate commercial goals into actionable, high-impact digital growth initiatives.
• Omnichannel Performance Marketing: Implement and manage rigorous, cross-channel performance marketing frameworks across major platforms, including Google Ads, Meta Ads Manager, TikTok, Snapchat, and programmatic ad networks. Ensure seamless integration and optimization across all channels.
• Real-Time Performance Optimization: Conduct daily audits of live campaign metrics, budget allocations, and performance tracking configurations to identify and eliminate variance discrepancies. Continuously refine cost-per-acquisition (CPA) structures to enhance efficiency and profitability.
• Collaborative Content & Conversion Engineering: Partner with creative and copy teams to develop high-converting visual assets and messaging. Build granular web analytics and performance dashboards to provide stakeholders with actionable insights and transparency.
• Team Leadership & Client Management: Lead a cross-functional team of digital marketers, analysts, and creatives to deliver exceptional results under tight agency timelines. Present strategic recommendations and performance reports to clients with clarity and confidence.

Candidate Profile

To excel in this role, you must possess the following qualifications and attributes:

• Proven Experience: Minimum of 5 years of progressive performance marketing experience, exclusively within professional marketing and advertising agencies. A track record of delivering measurable results in digital media acquisition and growth hacking is essential.
• Platform Expertise: Advanced tactical knowledge of paid search, paid social, SEO, and email automation ecosystems. Proficiency in analytical tools such as Google Analytics 4 and Looker Studio is required.
• Bilingual Proficiency: Strong written and spoken communication skills in both English and Arabic, with the ability to conduct business correspondence effectively in both languages.
• Strategic & Analytical Mindset: A highly strategic, numbers-driven approach to digital marketing, coupled with exceptional leadership traits. Ability to guide teams through complex campaigns while maintaining a client-centric focus.
• Adaptability & Agility: Thrives in a fast-paced, innovative agency environment. Demonstrates the ability to pivot strategies quickly in response to market trends and client needs.

Work Environment & Benefits

Join a prominent, fast-paced marketing and advertising agency based in the central business and tech hub of Riyadh, KSA. Our agency is dedicated to delivering high-impact digital transformation and creative solutions for top-tier regional brands. As a Digital Marketing Manager, you will benefit from:

• Competitive Compensation: A highly attractive salary package, scaled to reflect your digital media spending depth, conversion track records, and strategic marketing contributions.
• Innovative & Collaborative Culture: Work within a professional, dynamic, and highly collaborative team that values creativity, innovation, and excellence.
• Strategic Impact: Play a pivotal role in driving scalable client ROI, full-funnel digital innovation, and high-velocity performance optimization for our clients.
• Professional Growth: Opportunities to expand your expertise in a fast-evolving industry, with access to cutting-edge tools and training programs.