Marketing Analyst

Join Hilti as a Marketing Analyst and Drive Regional Marketing Excellence

At Hilti, we are committed to Making Construction Better through innovation, teamwork, and a relentless pursuit of excellence. As a Marketing Analyst within our Subregion Gulf (SRG) team, you will serve as the critical liaison between the SRG markets and our centralized Marketing HUB, ensuring seamless coordination and localization of regional marketing initiatives. This role is designed for a detail-oriented professional who thrives in a dynamic environment, combining analytical rigor with strategic execution to support our ET&A (Engineering Tools & Accessories) product portfolio and drive market success.

Key Responsibilities

As a Marketing Analyst, you will play a pivotal role in bridging the gap between regional sales teams and global marketing operations. Your responsibilities will include:

• Product Portfolio Management: Serve as the primary point of contact for ET&A products and technical inquiries from Hilti’s Sales teams across the Subregion Gulf. Manage the local product portfolio for BA ET&A, including the creation and sequencing of products in the Product Data Publishing (PDP) system to ensure accurate HOL (Hilti Online) presence. Address and process Special Item Requests from sales teams to meet market demands.
• Compliance & Certification: Produce and maintain local certifications required for product sales in the market, ensuring full regulatory compliance and minimizing operational risks.
• Collaboration with Logistics & Marketing HUB: Engage with Logistics and HUB Marketing teams to optimize the SFI (Sales Forecasting and Inventory) process, reducing obsolescence and enhancing supply chain efficiency.
• Wave Preparation & Product Introduction: Coordinate local wave preparations and support the defined stages of product INP (Introduction New Product) introductions in collaboration with the HUB Marketing team, ensuring timely and effective market rollouts.
• Campaign & Event Support: Assist in the preparation of local sales campaigns and events, including Hilti Solutions (HS), HOL initiatives, and Demo Tool Sell-Offs, to drive engagement and sales performance.
• Competitive Intelligence: Monitor and analyze the competitive landscape in the market to identify trends, opportunities, and threats, providing actionable insights to inform strategic decisions.
• Customer Complaint Management: Investigate and evaluate customer product complaints, gather necessary information, and coordinate with the HUB PLS (Product Lifecycle Support) team for system entry and escalation as required.
• Training & Development Support: Collaborate with the Regional Training team to deliver hands-on sessions during GTP (Global Training Programs) for new joiners in the market organization, ensuring a smooth onboarding experience.

Your Profile

To excel in this role, you will bring the following qualifications and skills:

• A Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• 2–3 years of professional experience in marketing, sales, or a related commercial function, with a proven track record of delivering results.
• Strong expertise in content creation and campaign development, with the ability to translate strategic marketing plans into actionable initiatives.
• Proficiency in executing marketing strategies and initiatives, with a keen eye for detail and a results-driven mindset.
• Familiarity with SAP systems for marketing or sales operations is a plus, enabling you to streamline processes and enhance operational efficiency.
• Exceptional presentation skills and the ability to develop compelling PowerPoint presentations to support business communications and stakeholder engagement.
• Outstanding communication and stakeholder coordination abilities, with the capacity to collaborate effectively across global and regional teams.
• An analytical mindset with the ability to interpret marketing data and performance metrics to drive informed decision-making.
• Solid understanding of marketing product management principles and best practices.

Why Choose Hilti?

At Hilti, we are proud to be recognized as a Great Place to Work year after year, both globally and in our local markets. Our success is built on the diversity of our team, which includes professionals from a wide range of nationalities, backgrounds, and experiences. Here, you will find an inclusive culture that values collaboration, innovation, and personal growth. Hilti offers a dynamic work environment where your strengths are celebrated, and your contributions are recognized. You will have the opportunity to work alongside a global team, tackle meaningful challenges, and make a lasting impact in the construction industry.

Our Commitment to Inclusion

At Hilti, inclusion is at the heart of how we operate, lead, and grow. We are dedicated to fostering a culture of diversity of thought, where every voice is heard and valued. Our commitment to inclusion ensures that every team member feels empowered to contribute their unique perspectives, driving innovation and strengthening our collective impact. By embracing diversity, we enhance our teams, our ideas, and our ability to Make Construction Better together.