Senior Marketing Specialist

About Pure Polymers Masterbatch & Compounding

Established in 2017 in Jeddah, Saudi Arabia, Pure Polymers Masterbatch & Compounding is an independent manufacturer specializing in white, color, and additive masterbatch solutions for the plastic converting industry. Equipped with state-of-the-art Italian twin-screw extruders, the company delivers high-quality, reliable production tailored to meet the demands of regional and international customers. Through continuous expansion of its product portfolio and production capabilities, Pure Polymers remains agile in responding to market needs, positioning itself as a trusted and collaborative partner. By working closely with clients’ teams, the company develops efficient, customized solutions that align with specific application requirements, ensuring long-term value and satisfaction.

Role Overview

The Senior Marketing Specialist will play a pivotal role in driving Pure Polymers’ market presence and commercial success. This full-time, on-site position in Jeddah is responsible for designing, implementing, and optimizing marketing strategies that effectively promote the company’s masterbatch and compounding solutions across key markets. The role involves conducting in-depth market research to identify industry trends, competitive dynamics, and emerging opportunities. By leveraging these insights, the Senior Marketing Specialist will enhance brand positioning, strengthen customer engagement, and contribute to revenue growth.

Collaboration is at the heart of this role. The Senior Marketing Specialist will work closely with sales and technical teams to develop compelling marketing campaigns, product presentations, and promotional materials that effectively communicate the unique value of Pure Polymers’ offerings. Responsibilities also include managing customer communications, supporting key accounts, and monitoring the performance of marketing initiatives. Regular reporting and data-driven insights will be provided to senior management to inform strategic decisions and ensure alignment with business objectives.

Key Responsibilities

• Market Research & Strategy: Conduct comprehensive market research to analyze industry trends, identify target segments, and assess competitive landscapes. Develop data-driven marketing strategies that enhance brand visibility and drive customer acquisition.
• Campaign Development & Execution: Design and implement integrated marketing campaigns across digital and offline channels, including product launches, promotional events, and thought leadership initiatives. Collaborate with cross-functional teams to ensure campaigns are aligned with business goals and customer needs.
• Content Creation & Brand Management: Develop high-impact marketing content, including presentations, brochures, case studies, and digital assets, to effectively communicate the value proposition of Pure Polymers’ solutions. Maintain consistent brand messaging across all channels.
• Customer & Stakeholder Engagement: Manage customer communications, support key accounts, and foster long-term relationships with distributors and industry partners. Act as a liaison between the marketing team and external stakeholders to gather feedback and address market needs.
• Performance Analysis & Reporting: Monitor and evaluate the performance of marketing initiatives using key performance indicators (KPIs). Prepare detailed reports and actionable insights for management, highlighting successes, challenges, and opportunities for improvement.
• Cross-Functional Collaboration: Work closely with sales, technical, and operational teams to align marketing strategies with commercial objectives. Support the development of sales enablement tools, such as product training materials and competitive battle cards, to empower the sales team.

Qualifications & Skills

• Education: Bachelor’s degree in Marketing, Business Administration, or a related field. Advanced certifications in marketing, sales, or digital strategies are advantageous.
• Experience: Proven experience in marketing roles, preferably within industrial, manufacturing, or plastics sectors. A strong understanding of B2B marketing principles and customer engagement strategies is essential.
• Skills:
  • Exceptional communication and interpersonal skills to build and maintain relationships with clients, distributors, and internal stakeholders.
  • Strong analytical abilities to interpret market data, identify trends, and make informed strategic decisions.
  • Proficiency in marketing tools and software, including CRM systems (e.g., Salesforce), ERP platforms, and digital marketing tools (e.g., Google Analytics, email marketing platforms).
  • Ability to manage multiple projects simultaneously, prioritize tasks effectively, and meet deadlines in a fast-paced environment.
  • Familiarity with content management systems (CMS) and graphic design tools is a plus.
• Location & Availability: Must be based in Jeddah and available for on-site work. Willingness to travel domestically or internationally as required to support business needs.

Why Join Pure Polymers?

As a Senior Marketing Specialist, you will have the opportunity to contribute to the growth of a dynamic and innovative company at the forefront of the plastics industry. You will work in a collaborative environment where your strategic insights and creative ideas can drive tangible business results. Pure Polymers offers a competitive compensation package, professional development opportunities, and the chance to make a meaningful impact in a rapidly evolving market.