Associate Account Director

Position Overview

We are seeking a dynamic and strategic Associate Account Director to join our esteemed social and digital media team based in Riyadh. This pivotal role is designed for a seasoned professional who will spearhead the development and execution of compelling digital content and campaigns across all client-owned digital channels. The ideal candidate will ensure that our digital properties—including social media platforms—remain current, brand-consistent, and optimized for maximum impact. You will be responsible for crafting high-quality content in both Arabic and English, tailored to diverse digital platforms, while driving innovative strategies to enhance our digital presence and connect with target audiences.

Key Responsibilities

Digital Strategy & Content Planning

As an Associate Account Director, you will lead the strategic planning, development, and execution of comprehensive digital content and channel strategies across all company-owned digital platforms. This includes collaborating with cross-functional teams to design and implement robust digital content calendars and multi-channel campaign plans. You will propose, develop, and execute creative concepts that align with broader marketing and communication objectives, ensuring a cohesive and impactful digital footprint.

Arabic & English Content Creation

Your role will involve creating, editing, and localizing high-quality content in both Arabic and English to maximize reach and engagement across target audiences and digital channels. You will ensure that all content is culturally relevant, linguistically precise, and optimized for its intended platform—whether it be web, email, or social media. This dual-language proficiency is essential for effectively communicating with diverse audiences and driving meaningful interactions.

Digital Channel Management & Optimization

You will manage and update the company’s core digital channels, including its website, blog, email marketing initiatives, and social media platforms such as Facebook, Instagram, LinkedIn, YouTube, X, and emerging digital channels. Additionally, you will engage in audience building on new and innovative platforms, ensuring that the company remains at the forefront of digital trends and technologies.

Audience Engagement & Communications

Your responsibilities will include developing content that fosters audience interaction, participation, and growth in followers and subscribers across all digital platforms. You will manage day-to-day communications, responding to comments, messages, and inquiries in a timely and professional manner to maintain a positive and engaging digital presence.

Event Coverage

You will cover and document company events for both immediate and long-term digital content use. This includes providing live updates, creating stories, and producing post-event content to maximize the impact of these occasions and extend their reach across digital channels.

Analytics & Reporting

Leveraging data-driven insights, you will analyze audience data, performance metrics, and the success of digital projects and campaigns on a monthly basis. Your findings will inform content schedules, optimize digital channel performance, and guide future strategic decisions to enhance overall effectiveness.

Scheduling & Digital Asset Management

You will utilize advanced content scheduling and digital asset management tools to ensure a consistent flow of new content. By analyzing and adjusting schedules, you will optimize audience engagement and channel performance, maintaining a dynamic and responsive digital presence.

Team Collaboration

Working closely with a cross-functional team, you will contribute to the development and execution of large-scale digital strategies and integrated campaigns. Your collaborative approach will ensure alignment with broader business objectives and foster a culture of innovation and excellence.

Ad-Hoc Assignments & Reports

As needed, you will undertake ad-hoc assignments and prepare reports as directed by your Direct Manager to support ongoing projects and strategic initiatives.

Requirements

• Education: Bachelor’s degree in Marketing or an equivalent field.
• Experience: Minimum of 6 years of relevant experience in Digital Marketing and Content Strategy.
• Language Proficiency: Fluency in both English and Arabic is mandatory.
• Government Communication Experience: Prior experience in managing digital communication channels for government entities, including websites, social media, and email campaigns.
• Content Strategy Expertise: Proven track record in end-to-end digital content planning, development, and execution, with a focus on both Arabic and English content.
• Creative Skills: Strong creative acumen with a keen eye for engaging digital content and user experience.
• Communication Skills: Excellent written and verbal communication abilities in both Arabic and English.
• Technical Proficiency: Proficiency in digital analytics tools such as Google Analytics and social media reporting tools.
• Project Management: Ability to manage multiple projects and deadlines in a fast-paced environment with a high degree of organization and efficiency.
• Collaborative Mindset: A collaborative and innovative approach, with a passion for driving digital excellence and achieving measurable results.

Work Conditions

The role requires the physical capabilities necessary to perform the duties of this position, in addition to working in an office environment. The ideal candidate will be adaptable, resilient, and committed to delivering high-quality results in a dynamic and evolving digital landscape.