Lead Marketing Analyst

Position Overview

We are seeking a highly skilled and motivated Lead Marketing Analyst to join a dynamic, global organization based in Saudi Arabia. This role is managed by a trusted partner company, which oversees all application processes and next steps. As a key member of our data-driven team, you will lead marketing analytics initiatives that transform complex data into strategic insights, driving business growth and optimizing campaign performance across multiple markets. This position is ideal for an experienced professional who thrives in a remote-first, international environment and is passionate about leveraging data to solve complex business challenges.

Key Responsibilities

The Lead Marketing Analyst will play a pivotal role in shaping the future of our marketing strategies by owning and advancing our analytics processes. Your responsibilities will include:

• Strategic Leadership: Lead marketing analytics initiatives, ensuring data accuracy and delivering actionable insights that enhance marketing performance and business outcomes. Your work will directly influence strategic decision-making through advanced analysis, experimentation, and predictive modeling.
• Data Management & Reporting: Own and refine marketing analytics processes, reporting frameworks, dashboards, and data quality standards to ensure consistency and reliability across all initiatives.
• Performance Monitoring: Track and analyze key marketing and business performance indicators to identify trends, risks, and growth opportunities. Provide data-driven recommendations to improve marketing effectiveness and drive measurable results.
• Experimental Design & Testing: Design, prioritize, and evaluate A/B tests and marketing experiments across acquisition, retention, and engagement initiatives. Utilize statistical methodologies to validate hypotheses and optimize campaign performance.
• Predictive Modeling & Attribution: Develop, maintain, and enhance predictive models for attribution, forecasting, customer segmentation, and budget allocation. Ensure these models align with business objectives and deliver actionable insights.
• Process Optimization: Identify opportunities to automate analytical processes and implement continuous improvement initiatives to enhance efficiency and scalability.
• Cross-Functional Collaboration: Partner with stakeholders across the organization to translate business needs into analytical solutions. Foster a culture of data-driven decision-making and best practices in marketing measurement and reporting.

Qualifications & Skills

To excel in this role, you will bring a blend of technical expertise, analytical rigor, and business acumen. The ideal candidate will possess the following:

• Education: A higher education degree in mathematics, statistics, economics, computer science, or a related quantitative field.
• Technical Proficiency:
  • Strong command of SQL for data extraction, analysis, and reporting.
  • Advanced skills in Google Sheets, including pivot tables and complex data manipulation.
  • Solid understanding of statistics, experimental design, and A/B testing methodologies.
  • Proven experience in marketing analytics and predictive modeling.
• Analytical & Business Mindset: Exceptional analytical thinking and problem-solving skills with a strong business-oriented approach. Ability to translate data into actionable insights that drive strategic decisions.
• Communication: Fluency in English at a B2 level or higher to collaborate effectively in an international, remote-first environment.
• Nice-to-Have Skills:
  • Experience using Python or R for statistical analysis and data modeling.
  • Expertise in building automated reporting systems and analytics workflows.
  • Knowledge of marketing experimentation frameworks and incrementality measurement.
  • Familiarity with attribution models, paid acquisition channels, and digital advertising platforms such as Google Ads or Meta Ads.

Benefits & Perks

Join us and enjoy a comprehensive benefits package designed to support your professional and personal well-being:

• Remote Work: Fully remote full-time employment opportunity, offering flexibility and work-life balance.
• Wellness Support: Seven additional wellness days per year to prioritize your health and well-being.
• Professional Development: Full funding for professional training, certifications, international conferences, and industry events to foster continuous learning.
• Employee Referral Program: Lucrative referral bonuses of up to $5,000 for successful hires.
• Language Learning: Corporate discounts on English language courses to enhance your communication skills.
• Healthcare Support: Comprehensive healthcare benefits, including reimbursement for medical expenses or health insurance coverage where applicable.
• Home Office Support: Resources and tools to create an optimal remote work environment.

If you are a results-driven marketing analytics professional with a passion for data and strategic decision-making, we invite you to apply and take the next step in your career with us.