Sales Director - FMCG | Saudi Arabia

Opportunity Overview

We are seeking a dynamic and results-driven Sales Director - FMCG to lead our commercial strategy and drive revenue growth in the Fast-Moving Consumer Goods (FMCG) sector within Saudi Arabia. Based in Riyadh, this pivotal role will be responsible for overseeing the entire sales operations, fostering key client relationships, and ensuring the achievement of aggressive sales targets. The ideal candidate will possess a proven track record in FMCG sales leadership, a deep understanding of the Saudi market dynamics, and the ability to develop and execute high-impact sales strategies.

Key Responsibilities

• Strategic Leadership: Develop and implement comprehensive sales strategies aligned with the company’s long-term objectives, ensuring sustainable growth in the FMCG segment. Analyze market trends, competitor activities, and customer insights to identify opportunities and mitigate risks.
• Team Management: Lead, mentor, and inspire a high-performing sales team, including regional managers and field representatives. Foster a culture of accountability, collaboration, and continuous improvement to maximize team productivity and performance.
• Client Acquisition & Retention: Cultivate and maintain strong relationships with key accounts, distributors, and retail partners across Saudi Arabia. Drive customer engagement initiatives to enhance loyalty, satisfaction, and repeat business.
• Revenue Growth: Oversee the entire sales pipeline, from lead generation to deal closure, ensuring consistent revenue growth. Monitor KPIs such as market share, sales volume, and profitability to evaluate performance and adjust strategies as needed.
• Market Expansion: Identify and capitalize on new market opportunities within Saudi Arabia, including regional expansion and product diversification. Collaborate with marketing and supply chain teams to align sales efforts with market demands.
• Operational Excellence: Streamline sales processes, optimize resource allocation, and leverage data analytics to enhance decision-making. Ensure compliance with company policies, regulatory requirements, and ethical standards in all sales activities.

Qualifications & Experience

To excel in this role, candidates must meet the following criteria:

• Education: Bachelor’s degree in Business Administration, Marketing, Finance, or a related field. An MBA or advanced degree is a plus.
• Experience: Minimum of 10 years of progressive sales leadership experience, with at least 5 years in a senior managerial role within the FMCG industry. Prior experience in the Saudi or GCC market is highly desirable.
• Skills: Exceptional leadership, negotiation, and communication skills. Proficiency in sales forecasting, CRM software (e.g., Salesforce), and data-driven decision-making. Fluency in Arabic and English is essential.
• Personal Attributes: A strategic thinker with a results-oriented mindset, strong interpersonal skills, and the ability to thrive in a fast-paced, competitive environment. Demonstrated success in driving sales growth and building high-performing teams.

Why Join Us?

As a Sales Director - FMCG, you will have the opportunity to shape the commercial success of a leading company in the Saudi FMCG sector. We offer a competitive compensation package, including performance-based bonuses, comprehensive benefits, and career advancement opportunities. Join a dynamic organization committed to innovation, excellence, and sustainable growth in the region’s thriving FMCG market.