Social Media Marketing Specialist

About Us

International Catering & Trading Co. is a dynamic and expanding enterprise specializing in the food service and trading industries. With a commitment to excellence, operational efficiency, and unwavering reliability, we serve a diverse clientele and forge strong partnerships across multiple sectors. Our collaborative work environment fosters professionalism, accountability, and continuous growth, enabling team members to contribute to both local and regional business success. Joining our organization presents an opportunity to engage with a vibrant industry and build a sustainable, long-term career in a fast-paced corporate landscape.

Role Overview

The Social Media Marketing Specialist will play a pivotal role in enhancing our brand presence through strategic social media initiatives. This full-time, on-site position is based in Jeddah, where the specialist will be responsible for developing and executing comprehensive social media strategies to promote our catering and trading services. The role encompasses a wide range of responsibilities, including content creation, community management, performance analysis, and cross-functional collaboration to drive engagement and business growth.

Key Responsibilities

• Content Strategy & Creation: Develop and maintain a content calendar aligned with marketing objectives, ensuring consistent brand messaging across platforms such as Instagram, Facebook, TikTok, and LinkedIn. Create compelling written content and basic visual assets that resonate with our target audience.
• Community Engagement: Monitor social media channels, respond to comments and messages in a timely and professional manner, and foster meaningful interactions with followers to build brand loyalty.
• Campaign Execution: Plan, launch, and manage social media campaigns and promotions to increase visibility, engagement, and lead generation. Collaborate with internal teams to source and curate content that aligns with campaign goals.
• Performance Analysis: Track and analyze key performance metrics using analytics tools to assess the effectiveness of social media efforts. Prepare detailed reports and actionable insights to optimize future campaigns and improve ROI.
• Trend Monitoring & Innovation: Stay abreast of emerging social media trends, platform updates, and industry best practices to ensure our strategies remain cutting-edge and competitive.
• Cross-Functional Collaboration: Work closely with marketing, sales, and operational teams to align social media initiatives with broader business objectives. Provide support for product launches, events, and other marketing activities as needed.

Qualifications & Skills

• Technical Proficiency: Hands-on experience managing social media platforms (Instagram, Facebook, TikTok, LinkedIn) and familiarity with scheduling tools such as Hootsuite, Buffer, or similar platforms.
• Content Creation: Ability to craft clear, engaging, and brand-aligned written content. Basic graphic design skills are required, while photographic expertise is highly desirable.
• Analytical Acumen: Strong data interpretation skills to evaluate campaign performance, generate reports, and derive actionable recommendations for continuous improvement.
• Marketing Knowledge: Understanding of digital marketing fundamentals, including audience segmentation, content planning, and basic advertising principles.
• Soft Skills: Exceptional communication, collaboration, and time management abilities to thrive in a fast-paced environment while managing multiple priorities effectively.
• Industry Experience: Prior experience in social media marketing, digital communications, or related fields is essential. Experience in the catering, hospitality, or restaurant industry is considered a valuable asset.
• Educational Background: A Bachelor’s degree in Marketing, Communications, Graphic Design, or a related discipline is preferred. Alternatively, equivalent practical experience in a relevant field will be considered.
• Language & Location: Proficiency in English is mandatory. The ideal candidate must be based in Jeddah and possess a transferable Iqama if not a Saudi national.

International Catering & Trading Co. is an equal opportunity employer committed to fostering a diverse and inclusive workplace. We encourage qualified candidates from all backgrounds to apply and contribute to our continued success.