Content Creator

About Emotion MENA

With nearly two decades of expertise in the Saudi Arabian market, Emotion MENA stands as a leading provider of integrated communication and advertising solutions. Our comprehensive service portfolio includes fleet vehicle wraps, pylon signs, illuminated and non-illuminated 3D channel letters, monument signs, uni-poles, wall and storage tank branding, as well as banner signage. Through Emotion Advertising, our specialized creative division, we craft distinctive campaigns and build unforgettable brands by leveraging deep market insights, strategic foresight, and exceptional creative execution. Each campaign is meticulously tailored to align with client objectives and target audience expectations, ensuring that brand identity and core messages are communicated with precision and impact. Supported by dedicated teams in exhibitions, events, design, and organizational services, we empower clients to deliver high-impact visual experiences that resonate in the marketplace.

Role Overview

The Content Creator at Emotion MENA plays a pivotal role in shaping the narrative of our advertising campaigns, social media initiatives, and marketing collateral. This full-time, on-site position is based in Jeddah and requires a dynamic professional capable of transforming client objectives into compelling content. The Content Creator will be responsible for developing engaging content concepts, crafting persuasive copy for digital and print assets, and collaborating seamlessly with designers, account managers, and event teams to maintain cohesive messaging across all channels. This role demands strategic thinking in content planning, adaptability in platform-specific content creation, and a keen eye for visual storytelling to maximize audience engagement and campaign effectiveness. Additionally, the Content Creator will participate in brainstorming sessions, contribute to campaign presentations, and uphold the highest standards of quality and timeliness in all deliverables.

Key Responsibilities

• Content Development: Research client industries, target audiences, and market trends to inform content strategies and ensure alignment with brand guidelines.
• Copywriting & Editing: Write and edit compelling copy for digital platforms, print materials, and marketing collateral, ensuring clarity, consistency, and adherence to brand voice.
• Content Planning & Adaptation: Develop and execute content calendars, adapt messaging for diverse platforms and formats, and optimize content for maximum visual impact and audience resonance.
• Collaboration & Coordination: Work closely with creative, events, and client service teams to integrate content seamlessly into campaigns, presentations, and client deliverables.
• Performance & Feedback Integration: Monitor content performance, gather insights, and adapt strategies based on feedback and campaign analytics to enhance engagement and effectiveness.

Qualifications & Skills

To excel in this role, candidates must demonstrate a strong foundation in content creation, copywriting, and storytelling, with the ability to produce high-quality content for both digital and print channels. Proficiency in social media content planning and basic digital marketing practices is essential, including the ability to tailor messaging for specific platforms and audiences. Strong research and analytical skills are required to interpret client goals, market trends, and competitive landscapes, enabling the development of data-driven content strategies. Exceptional editing and proofreading abilities ensure that all materials are polished, accurate, and aligned with brand standards. Collaboration and communication skills are critical, as the role involves frequent interaction with cross-functional teams to deliver cohesive and impactful campaigns.

While a diploma or degree in Marketing, Communications, Media, Design, or a related field is advantageous, hands-on experience in advertising, branding, or creative agencies—particularly within the Saudi or broader MENA region—is highly valued. Fluency in English is mandatory, and proficiency in Arabic is a significant asset for creating content tailored to the local market. The ideal candidate will thrive in a fast-paced environment, demonstrating the ability to manage multiple projects, meet tight deadlines, and adapt content based on feedback and performance metrics to drive continuous improvement.