Salesman

Sales & Market Development Executive

The primary role of the Sales & Market Development Executive is to drive sales growth and expand market share within the assigned territory. This involves achieving sales targets, expanding customer base, and ensuring strong product availability and visibility across all covered outlets.

• Achieve sales targets across all assigned SKUs by selling to both existing and new customers within the designated territory or route.
• Expand market share by ensuring strong product availability and visibility across all covered outlets.
• Identify and acquire new customers to grow numeric coverage within the assigned area.
• Monitor stock levels, check expiration dates, and ensure FIFO compliance at every outlet.
• Conduct regular visits based on a structured route plan to ensure proper market coverage.
• Maintain consistent brand presence through POSM, signage, coolers, and promotional materials.
• Execute in-store promotions including discounts, product visibility enhancements, and activations.
• Handle timely order-taking and manage cash or temporary credit collections in line with company credit policies.
• Gather and report insights on competitor activities, pricing, promotions, and new product launches.
• Coordinate closely with logistics and warehouse teams to ensure smooth operations and accurate truck loading.
• Ensure full execution of all company programs while adhering to pricing and policy guidelines.
• Build and maintain long-term relationships with assigned customers including retailers and outlets.
• Carry out any additional tasks as required by line management.

The ideal candidate will have a High School Certificate (HSSC), with a diploma being an advantage. A minimum of 2 years of experience in the FMCG or beverage industry, with prior FMCG sales experience being a strong plus. The role requires quick learning, independent work, and full adherence to company policies and pricing guidelines. A valid light vehicle driving license is preferred.