Sales Manager – Riyadh

Position Overview

We are seeking a dynamic and results-driven Sales Manager – Riyadh to spearhead occupancy and revenue growth for KOFISI’s flagship centre in Riyadh. Reporting directly to the VP Commercial, this remote role demands a proactive, commercially astute leader with a proven track record in B2B sales, a deep understanding of the Gulf region’s workspace and property landscape, and the strategic acumen to cultivate a high-performing broker network. The ideal candidate will thrive in a fast-paced environment, demonstrating exceptional relationship-building skills, negotiation prowess, and the ability to drive business development initiatives that position KOFISI as the premier flexible workspace solution in Riyadh.

Key Responsibilities

The Sales Manager – Riyadh will be entrusted with the full spectrum of sales responsibilities, from lead generation to deal closure, while fostering a culture of accountability and excellence within the local sales team. Core duties include:

• Occupancy & Revenue Growth:
  • Own and deliver on occupancy targets for KOFISI Riyadh, ensuring alignment with the centre’s strategic objectives and KOFISI’s Gulf-wide growth ambitions.
  • Develop and execute a data-driven commercial sales plan in collaboration with the VP Commercial, leveraging market insights to optimize performance.
  • Monitor and analyse sales metrics, including conversion rates, pipeline velocity, and occupancy ratios, to refine tactics and sustain target achievement.
  • Provide hands-on support to the sales team during critical stages of the sales cycle, including client meetings and final negotiations, to secure high-value deals.
  • Leverage flexible lease terms strategically to close and retain business, adhering to KOFISI’s guidelines while delivering value to clients.
  • Stay abreast of Riyadh’s property and leasing ecosystem to ensure KOFISI’s offerings remain competitive and aligned with market demands.
• Pipeline Development & Proactive Business Development:
  • Identify and engage traditional occupiers in Riyadh who are well-suited to KOFISI’s flexible workspace solutions, conducting targeted outreach and research.
  • Proactively target international companies expanding or establishing operations in KSA under Vision 2030, as well as local corporates facing lease renewals, positioning KOFISI as the preferred alternative.
  • Generate high-quality leads through strategic partnerships with the marketing team, participation in industry events, and direct outreach to key decision-makers.
  • Ensure seamless lead distribution to the business development team, with rigorous follow-up protocols to maximize conversion rates.
  • Collaborate with the VP Commercial to identify emerging market opportunities, developing tailored collateral and proposals to support expansion efforts.
  • Act as a conduit for client feedback, channeling insights to internal teams to drive continuous improvement in KOFISI’s products and services.
• Broker Relationship Management:
  • Build and nurture a robust broker network across Riyadh’s commercial real estate sector, encompassing local KSA brokers, international firms active in the Gulf, and consultants advising on Vision 2030 mandates.
  • Establish KOFISI as the broker partner of choice by ensuring brokers are fully briefed on product offerings, pricing, and availability, and by maintaining regular engagement through events and forums.
  • Track and measure broker-sourced pipeline contributions, reporting performance metrics to the VP Commercial to inform strategic decisions.
• Deal Closing & Strategic Travel:
  • Lead high-stakes commercial negotiations with confidence, representing KOFISI at the decision-making level and driving deal closure.
  • Embrace travel as a critical component of the role, representing KOFISI in key markets such as Dubai, London, or occupiers’ global headquarters to finalize agreements.
  • Ensure all client-facing proposals and presentations are meticulously crafted, accurate, and tailored to the specific needs and preferences of prospective clients.
  • Participate in client account management meetings to strengthen relationships, retain existing occupancy, and uncover upsell opportunities.
  • Uphold KOFISI’s brand integrity in every external interaction, embodying the company’s values and commitment to excellence.

Qualifications & Experience

To excel in this role, candidates must possess a minimum of 5 years of progressive B2B sales experience, with a strong preference for candidates with a background in commercial real estate, flexible workspaces, or related industries. The ideal candidate will demonstrate:

• A proven track record of achieving and exceeding sales targets in competitive markets.
• Deep familiarity with the Gulf region’s commercial real estate landscape, particularly in Riyadh, and an understanding of Vision 2030’s impact on the market.
• Exceptional interpersonal and negotiation skills, with the ability to build and maintain long-term relationships with brokers, clients, and stakeholders.
• Strong commercial acumen, including the ability to analyse market trends, identify opportunities, and develop data-driven strategies.
• Self-motivation and the ability to work independently in a remote setting, with a willingness to travel as required.
• Excellent communication and presentation skills, with the ability to articulate KOFISI’s value proposition persuasively to diverse audiences.

KOFISI is an equal-opportunity employer committed to fostering a diverse and inclusive workplace. We welcome applications from all qualified candidates who share our vision of redefining the future of work.