B2B GTM and Growth Marketer | AI-First
الوصف الوظيفي
About the Role
We are partnering with a forward-thinking organization to identify a dynamic B2B GTM and Growth Marketer (AI-First) based in Saudi Arabia. This role is designed for a strategic and execution-driven professional who will architect and scale an AI-first go-to-market engine specifically tailored for SMB customers. You will collaborate closely with executive leadership to refine market strategy, cultivate high-quality pipelines, and implement repeatable growth frameworks that drive rapid business expansion. By integrating outbound methodologies, strategic partnerships, personal branding, and AI-powered automation, you will engage high-value decision-makers and establish scalable customer acquisition channels. This position offers a hands-on opportunity to shape product positioning, messaging, and growth initiatives while pioneering innovative GTM processes from the ground up. If you are energized by fast-paced environments and passionate about transforming visionary concepts into measurable business outcomes, this role provides unparalleled ownership and impact.
Key Responsibilities
- Strategic GTM Leadership: Lead the development and execution of comprehensive B2B and SMB go-to-market strategies, spanning market positioning to customer acquisition, ensuring alignment with business objectives.
- Target Market Analysis: Identify and segment target customer groups, define ideal customer profiles (ICP), and refine messaging to enhance market positioning and resonance.
- Pipeline Development: Drive qualified sales pipeline growth through targeted outbound campaigns, strategic partnerships, networking communities, workshops, and industry events.
- Executive Thought Leadership: Support and amplify executive visibility by managing personal branding initiatives, securing speaking opportunities, and curating strategic content.
- AI-Powered Automation: Design and implement scalable AI-driven and agentic workflows to automate outreach, lead generation, and marketing operations, enhancing efficiency and scalability.
- GTM Playbook Creation: Develop, document, and optimize GTM playbooks that can be adopted and scaled across the organization, ensuring consistency and repeatability in execution.
- Cross-Functional Collaboration: Partner with leadership to prioritize growth initiatives, analyze performance data, and continuously refine conversion strategies to maximize impact.
- Performance Monitoring: Track and report on key pipeline and growth metrics to ensure consistent business development performance and inform strategic decisions.
Qualifications and Experience
The ideal candidate will be a highly entrepreneurial B2B growth professional with a keen commercial instinct, a proven track record in building scalable GTM strategies, and a deep passion for leveraging AI to enhance marketing and sales performance.
- Proven B2B GTM Experience: Demonstrated success in leading B2B go-to-market and growth marketing initiatives, particularly in targeting SMB customers.
- Complex Sales Cycle Support: Experience navigating intricate B2B sales cycles, including contracts valued at approximately €24,000 or higher.
- Buyer Journey Expertise: Strong understanding of the complete buyer journey, demand generation, and pipeline development strategies.
- Outbound and Partnership Strategy: Proven ability to create and execute outbound strategies, partnership programs, and executive positioning initiatives.
- AI-First Mindset: Hands-on experience with AI tools, automation, or agentic workflows to improve productivity and scale execution.
- Strategic and Operational Balance: Exceptional strategic thinking paired with hands-on execution and operational discipline.
- Communication Excellence: Superior copywriting and communication skills, with experience supporting executive or founder branding initiatives.
- Remote Work Proficiency: Ability to work independently, prioritize effectively, and thrive in a fully remote, fast-paced environment.
- Collaborative Spirit: Strong teamwork orientation with a results-driven and growth-focused mindset.
What We Offer
- Flexible Work Environment: Fully remote work with the freedom to collaborate from any location.
- High-Impact Opportunity: The chance to help build and scale an established, high-growth business as it enters a new market segment.
- Incentives and Equity: Profit-sharing and equity participation opportunities to align with the company’s success.
- Remote Work Support: Provision of necessary equipment to facilitate seamless remote work.
- Work-Life Balance: Competitive paid vacation and time off benefits to support personal well-being.
- Executive Collaboration: High level of ownership with direct collaboration alongside executive leadership.
- Innovation Focus: Opportunity to work with a globally distributed team dedicated to cutting-edge AI and technology-driven solutions.
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