Key Account Executive - Beverages & Coffee

Job Purpose

A Key Account Executive is a dynamic sales professional responsible for driving sales growth and fostering strong client relationships within the food service sector. This role involves actively seeking new business opportunities, managing an existing client portfolio, and achieving sales targets for our premium beverage brands, including JDE Maxwell, Jacob's coffee, and Davinci.

The Sales Executive serves as a brand ambassador, providing exceptional customer service and leveraging market knowledge to contribute to the overall growth of our business in the local market.

Principal Accountabilities

• Sales and Business Development: Proactively identify and pursue new sales leads and opportunities within the HORECA sector, focusing on beverage solutions. Conduct sales calls, presentations, and product demonstrations, negotiate contracts, and achieve sales targets.
• Account Management and Customer Service: Manage and nurture existing client accounts to ensure long-term relationships and high customer satisfaction. Serve as the main point of contact, conduct regular client visits, and provide after-sales support.
• Product Expertise and Market Intelligence: Maintain a deep understanding of the assigned beverage product portfolio and stay informed about local market trends and competitor activities. Gather and provide market feedback to improve sales strategies and product offerings.
• Technical and Operational Support: Act as the first point of contact for technical or quality issues, coordinate with technical teams, and ensure customer concerns are resolved promptly.
• Administration and Reporting: Maintain accurate sales records, prepare regular sales reports, and collaborate with the finance team for smooth order processing.
• Cross-Functional Collaboration and Compliance: Collaborate with internal teams to execute brand activations, ensure compliance with company policies, and uphold ethical selling standards.
• Professional Development and Brand Representation: Represent the company and beverage brands professionally at industry events, enhance product and industry knowledge, and contribute to a positive team culture.

Education and Experience

A Bachelor’s degree in Business, Marketing, or a related field is preferred. A minimum of 2-3 years of proven sales experience is required.