Influencer Marketing Coordinator

Position Overview

We are seeking a dynamic and results-driven Influencer Marketing Coordinator to join our team in Jeddah, Saudi Arabia. This full-time role is ideal for a highly organized professional with a passion for influencer marketing, strong relationship-building skills, and the ability to thrive in a fast-paced environment. The successful candidate will play a pivotal role in developing and executing innovative influencer campaigns, fostering collaborations with content creators, and driving measurable results for our brand.

Key Responsibilities

The Influencer Marketing Coordinator will be responsible for the following core functions:

• Influencer Sourcing and Relationship Management: Identify, evaluate, and establish long-term partnerships with influencers and content creators across various platforms. Build and maintain strong relationships with talent agencies to secure top-tier collaborations.
• Campaign Execution and Coordination: Oversee the end-to-end management of influencer marketing campaigns, from initial briefing and strategy development to execution and post-campaign analysis. Ensure seamless communication between clients, influencers, and internal stakeholders.
• Negotiation and Contract Management: Lead negotiations with influencers and talent agencies to align on deliverables, timelines, and commercial terms. Secure favorable agreements that maximize campaign impact while adhering to budget constraints.
• Event and Activation Support: Represent the team at industry events, activations, and content shoots to ensure brand consistency and campaign success. Provide on-site support to influencers and production teams as needed.
• Market and Trend Analysis: Conduct comprehensive research to identify emerging trends, high-potential influencers, and competitive insights. Utilize data-driven insights to refine campaign strategies and optimize performance.
• Performance Tracking and Reporting: Monitor campaign KPIs, analyze engagement metrics, and prepare detailed performance reports. Present findings to stakeholders in a clear, visually compelling format to inform future strategies.
• Cross-Functional Collaboration: Work closely with internal teams, including marketing, creative, and PR departments, to align influencer campaigns with broader brand objectives. Ensure all deliverables meet quality standards and deadlines.

Requirements

To excel in this role, candidates must meet the following qualifications:

• Eligibility: Saudi National (including sons/daughters of Saudi mothers and spouses of Saudi citizens).
• Education: Bachelor’s degree in Public Relations, Marketing, Media, Communications, or a related field.
• Experience: Minimum of 1-2 years of hands-on experience in influencer marketing, digital marketing, or a closely related discipline. Prior exposure to campaign management is highly desirable.
• Skills and Competencies:
  • Exceptional negotiation skills with a proven ability to secure favorable terms with influencers and talent agencies.
  • Deep understanding of influencer campaign briefing, execution, and performance evaluation.
  • Strong grasp of marketing principles, social media trends, and platform-specific best practices.
  • Outstanding research, communication, and interpersonal skills to build and nurture professional relationships.
  • Robust organizational and time-management abilities to handle multiple campaigns and deadlines efficiently.
  • Proficiency in Microsoft Office Suite, particularly PowerPoint and Excel, with the capability to create professional presentations and analytical reports.
• Language Proficiency: Fluent in English, both written and spoken, with the ability to articulate ideas clearly and persuasively.

Why Join Us?

As an Influencer Marketing Coordinator, you will have the opportunity to shape the future of our brand through innovative and impactful campaigns. This role offers a platform to develop your expertise in a rapidly evolving industry while collaborating with a talented and driven team. If you are passionate about influencer marketing and eager to advance your career in a dynamic environment, we invite you to apply and become part of our success story.