DIGITAL MARKETING PROFESSIONAL.

About the Role

We are seeking a highly motivated and results-driven Digital Marketing Professional to join our dynamic team at Johns Hopkins Aramco Healthcare (JHAH) in Dhahran. In this pivotal role, you will play a key part in shaping and executing our digital marketing strategies to enhance brand visibility, engage our target audience, and drive measurable business growth. The ideal candidate will possess a blend of creativity, analytical prowess, and technical expertise to navigate the ever-evolving digital landscape effectively.

Key Responsibilities

• Strategic Planning and Execution: Develop and implement comprehensive digital marketing strategies aligned with organizational goals, including SEO, SEM, email marketing, social media campaigns, and content marketing initiatives.
• Content Creation and Management: Oversee the creation of high-quality, engaging content across various digital platforms, ensuring consistency in messaging and brand voice while optimizing for performance and SEO best practices.
• Data Analysis and Performance Tracking: Utilize advanced analytics tools to monitor campaign performance, extract actionable insights, and make data-driven decisions to optimize marketing efforts and maximize ROI.
• Social Media Management: Lead social media strategy, including content scheduling, community engagement, and paid advertising campaigns to foster meaningful interactions and expand our digital footprint.
• Email Marketing and Automation: Design, execute, and analyze email marketing campaigns to nurture leads, retain customers, and drive conversions through targeted, personalized communication.
• Collaboration and Stakeholder Engagement: Work closely with cross-functional teams, including sales, product development, and communications, to ensure cohesive marketing initiatives that support broader business objectives.
• Budget Management: Allocate and manage digital marketing budgets efficiently, ensuring optimal resource utilization while achieving key performance indicators (KPIs).
• Stay Ahead of Industry Trends: Continuously research and adapt to emerging digital marketing trends, technologies, and best practices to maintain a competitive edge in the healthcare sector.

Qualifications and Skills

• Education: Bachelor’s degree in Marketing, Communications, Business Administration, or a related field. A master’s degree or relevant certifications (e.g., Google Analytics, HubSpot, Meta Blueprint) are advantageous.
• Experience: Minimum of 3-5 years of progressive experience in digital marketing, with a proven track record of delivering successful campaigns in the healthcare or corporate sector.
• Technical Proficiency: Expertise in digital marketing tools such as Google Ads, SEO platforms (e.g., SEMrush, Ahrefs), email marketing software (e.g., Mailchimp, Constant Contact), and social media management tools (e.g., Hootsuite, Sprout Social).
• Analytical Skills: Strong ability to interpret data, generate reports, and translate insights into actionable strategies using tools like Google Analytics, Tableau, or Power BI.
• Communication and Collaboration: Exceptional written and verbal communication skills, with the ability to articulate ideas clearly and collaborate effectively with diverse teams.
• Adaptability and Innovation: A forward-thinking mindset with the agility to pivot strategies based on market dynamics, audience behavior, and technological advancements.

Why Join Johns Hopkins Aramco Healthcare?

As a Digital Marketing Professional at JHAH, you will be part of a prestigious organization that combines the excellence of Johns Hopkins Medicine with the resources of Saudi Aramco. You will have the opportunity to contribute to a mission-driven healthcare environment, where your work directly impacts the well-being of our community. We offer a competitive compensation package, professional development opportunities, and a collaborative work culture that values innovation and excellence.

If you are passionate about leveraging digital marketing to drive meaningful change in healthcare and are eager to join a team of industry leaders, we invite you to apply and take the next step in your career with JHAH.