Sales Manager

About Codezal

Codezal is an AI-first software house headquartered in Jeddah, specializing in delivering cutting-edge digital solutions to organizations aligned with Vision 2030. Our comprehensive services include custom software development, AI integration for enterprise operations, executive AI enablement programs, and strategic digital transformation consulting. We cater to key sectors such as real estate & PropTech, healthcare, logistics, government contracting, and financial services. Our unique delivery model combines Jeddah-based commercial leadership with a dedicated engineering center, ensuring local accountability and accelerated project timelines tailored to the Gulf market.

Role Purpose

As a Sales Manager at Codezal, you will be the driving force behind our revenue growth in the Kingdom of Saudi Arabia. You will be responsible for owning and expanding our sales pipeline, identifying and closing high-value B2B deals for custom software, AI integration, and consulting services. Your role will involve building and nurturing long-term relationships with decision-makers across our target sectors, while collaborating closely with the Managing Director to refine pricing strategies, positioning, and go-to-market approaches. This position demands a strategic mindset, exceptional sales acumen, and a deep understanding of the Saudi market to drive sustainable revenue growth.

Key Responsibilities

Pipeline & Revenue

• End-to-End Sales Cycle Ownership: Manage the entire sales process, from prospecting and discovery to solution shaping, proposal development, negotiation, and deal closure. Handle deals ranging from pilot sprints to large-scale enterprise engagements.
• Structured Outreach Execution: Implement multi-touch prospecting sequences across email, LinkedIn, phone, and in-person meetings to generate a consistent pipeline of qualified first meetings. Target prospects aligned with our Ideal Customer Profile (ICP).
• Consultative, Discovery-Led Selling: Focus on selling outcomes rather than features. Conduct in-depth discovery sessions to map client operations, identify automation and AI opportunities, and establish measurable success criteria before presenting pricing.
• Solution Collaboration: Work closely with business analysts and engineering leads to scope feasible and profitable engagements. Own the commercial narrative in proposals and RFP responses to ensure alignment with client needs.
• Pilot-First Model Advocacy: Convert large-scale client ambitions into fixed-scope pilot sprints that deliver quick wins and tangible value. Use these pilots as a foundation to expand accounts into long-term, scalable engagements.

Market Presence & Partnerships

• In-Market Representation: Represent Codezal at high-impact ecosystem events and platforms, including LEAP, GITEX, Jeddah Chamber of Commerce events, and sector-specific forums. Engage actively within Jeddah’s business community to enhance brand visibility.
• Channel & Referral Partnership Development: Cultivate strategic partnerships with complementary consultancies, technology vendors, and sector associations to drive referrals and collaborative opportunities.
• Market Intelligence Contribution: Provide weekly updates on competitor activities, pricing trends, and sector developments during commercial reviews to inform strategic decision-making.

Sales Operations & Discipline

• CRM Management: Maintain HubSpot as the single source of truth for all sales activities. Ensure data hygiene by keeping stages, next steps, close dates, and notes up to date on a daily basis.
• Rigorous Reporting: Lead weekly pipeline reviews, providing accurate forecasts (commit and best-case scenarios) and transparent assessments of deal risks to support informed decision-making.
• Seamless Handoffs: Deliver structured briefs to project teams, ensuring they begin engagements with full commercial and client context to drive smooth project execution.

Minimum Qualifications

• Proven B2B Sales Experience: Minimum of five years in B2B solution selling within Saudi Arabia, with a focus on software development, SaaS, IT services, AI, or digital transformation consulting. Experience closing deals in the Kingdom is essential.
• Quota Performance Track Record: Demonstrated ability to meet or exceed sales targets, supported by verifiable references.
• Consultative Selling Skills: Proven expertise in running discovery-led sales cycles with C-level and director-level buyers, particularly in selling intangible, client-specific services.
• Bilingual Proficiency: Fluency in both Arabic (native or professional-level) and English (full professional proficiency), with the ability to negotiate and present effectively in both languages.
• KSA Market Fluency: Deep understanding of Saudi procurement practices, decision-making hierarchies, and the relationship-driven business culture. Existing network in the Western Region of Saudi Arabia is highly preferred.
• CRM Competency: Proficient in using HubSpot or equivalent CRM systems with a disciplined approach to daily usage and data management.
• Relocation Readiness: Based in Jeddah or willing to relocate to the city.

Preferred Qualifications

• Experience selling AI, data, automation solutions, or complex custom software engagements.
• Familiarity with government and semi-government procurement processes, including Etimad, and with Vision 2030 programs.
• Existing relationships within sectors such as real estate/PropTech, healthcare, logistics, government contracting, or financial services.