Career Opportunities: Senior Marketing Manager (Poultry) (87312)

Senior Marketing Manager (Poultry) – Lead Innovation in the Poultry Sector

Almarai, a global leader in the food and beverage industry, is seeking a dynamic and visionary Senior Marketing Manager (Poultry) to spearhead our poultry division’s strategic growth initiatives. Based in Saudi Arabia, this on-site role offers a unique opportunity to shape the future of one of the region’s most trusted poultry brands while driving market expansion and consumer engagement. If you are a seasoned marketing professional with a passion for the food industry and a proven track record in poultry or protein marketing, we invite you to apply and make a lasting impact.

Key Responsibilities

The Senior Marketing Manager (Poultry) will play a pivotal role in developing and executing high-impact marketing strategies tailored to the poultry sector. Your core responsibilities will include:

• Strategic Marketing Leadership: Develop and implement comprehensive marketing plans that align with Almarai’s corporate objectives, focusing on brand positioning, product launches, and market penetration in the poultry segment.
• Consumer Insights & Market Research: Conduct in-depth market analysis to identify emerging trends, consumer preferences, and competitive dynamics within the poultry industry. Leverage data-driven insights to refine marketing strategies and enhance product offerings.
• Brand Management & Innovation: Oversee the poultry brand’s identity, ensuring consistency across all marketing channels while fostering innovation in product development, packaging, and promotional campaigns to meet evolving consumer demands.
• Cross-Functional Collaboration: Partner closely with sales, supply chain, R&D, and other departments to ensure seamless execution of marketing initiatives, from product development to go-to-market strategies.
• Digital & Traditional Marketing: Lead integrated marketing campaigns across digital platforms (social media, e-commerce, SEO) and traditional channels (TV, print, outdoor) to maximize reach and engagement. Utilize performance metrics to optimize campaign effectiveness.
• Stakeholder Engagement: Represent Almarai at industry events, trade shows, and media interactions to strengthen brand visibility and forge strategic partnerships within the poultry ecosystem.
• Budget & Performance Management: Manage marketing budgets efficiently, ensuring optimal allocation of resources to achieve KPIs while delivering measurable ROI on all initiatives.

Qualifications & Experience

To excel in this role, you will bring the following qualifications and experience:

• Education: Bachelor’s degree in Marketing, Business Administration, Agriculture, or a related field. An MBA or advanced degree is a plus.
• Experience: Minimum of 8-10 years of progressive marketing experience, with at least 5 years in a senior marketing role within the poultry, protein, or FMCG (Fast-Moving Consumer Goods) sector.
• Industry Knowledge: Deep understanding of poultry industry dynamics, including supply chain intricacies, consumer behavior, and regulatory landscapes in the Middle East or international markets.
• Leadership Skills: Proven ability to lead and inspire cross-functional teams, drive collaboration, and deliver results in a fast-paced, results-oriented environment.
• Analytical & Creative Aptitude: Strong analytical skills to interpret market data and consumer insights, coupled with creativity to develop compelling marketing narratives and campaigns.
• Technical Proficiency: Familiarity with marketing tools (e.g., CRM systems, Google Analytics, social media platforms) and proficiency in Microsoft Office Suite (Excel, PowerPoint).
• Language Skills: Fluency in English; proficiency in Arabic is highly desirable.

Why Join Almarai?

As a Senior Marketing Manager (Poultry) at Almarai, you will be part of a prestigious organization renowned for its commitment to quality, innovation, and sustainability. You will enjoy:

• Career Growth: Opportunities for professional development through training programs, mentorship, and exposure to global best practices in the food industry.
• Impactful Work: The chance to contribute to a brand that feeds millions across the region, with a portfolio of products trusted by consumers daily.
• Competitive Compensation: A competitive salary package, performance bonuses, and comprehensive benefits, including health insurance, retirement plans, and more.
• Work-Life Balance: A supportive work environment that values work-life balance, with flexible policies and wellness initiatives.
• Cultural Diversity: Collaborate with a multicultural team in a dynamic, inclusive workplace that celebrates diversity and fosters innovation.

How to Apply

If you are ready to take the next step in your marketing career and make a meaningful difference in the poultry industry, we encourage you to apply. Submit your updated resume and a cover letter outlining your qualifications and vision for this role to our careers portal. Only shortlisted candidates will be contacted for further assessment.

Almarai is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.