Arabic Copywriter - Saudi Dialect

Role Overview

Join a dynamic and rapidly expanding creative agency in Riyadh, Saudi Arabia, recognized for its exceptional creative, commercial, and leadership teams. With a bold growth strategy to double its workforce over the next two years, this agency is making a significant impact in the region’s marketing and advertising landscape. We are seeking a highly skilled Arabic Copywriter with deep expertise in the Saudi dialect and culture to craft compelling, culturally resonant content that connects authentically with Saudi audiences. This senior role demands a native-level command of Saudi Arabic, a keen understanding of local communication styles, and the ability to develop original, Arabic-first creative solutions across multiple platforms.

Key Responsibilities

As an integral member of our creative team, you will be responsible for producing high-impact Arabic copy that elevates campaigns, digital content, social media, brand communications, and integrated marketing initiatives. Your responsibilities will include:

• Content Creation: Develop original, engaging copy for integrated campaigns, digital platforms, social media, websites, out-of-home (OOH) advertising, video content, brand activations, and internal/external brand communications.
• Creative Conceptualization: Generate innovative campaign ideas, headlines, taglines, scripts, social media content, and brand narratives that resonate with Saudi audiences.
• Cultural Authenticity: Write naturally and confidently in the Saudi Arabic dialect, adapting tone, language, and style to align with the target audience, brand identity, and communication channel.
• Cross-Functional Collaboration: Partner closely with art directors, designers, strategists, account managers, and clients to refine and execute creative concepts from inception to delivery.
• Client and Stakeholder Engagement: Present creative ideas and copy rationales to clients and internal stakeholders, ensuring alignment with brand objectives and campaign goals.
• Quality Assurance: Edit and proofread Arabic content for accuracy, clarity, tone consistency, and grammatical precision across all platforms.
• Brand Voice Development: Contribute to the establishment and maintenance of a distinct brand tone of voice that remains consistent across diverse marketing channels.
• Mentorship and Leadership: Guide junior writers and support the creative team in delivering exceptional output that meets and exceeds client expectations.

Requirements

To excel in this role, you must meet the following criteria:

• Eligibility: Legally authorized to work in Saudi Arabia and currently based within the country.
• Industry Experience: Minimum of five years of professional copywriting experience within a marketing, media, creative, communications, or advertising agency environment.
• Language Proficiency: Native-level Arabic writing ability with fluency in the Saudi Arabic dialect, enabling you to write authentically and naturally for local audiences.
• Cultural Insight: A profound understanding of Saudi culture, consumer behavior, local references, and communication preferences.
• Portfolio Strength: A robust portfolio showcasing your expertise in creating Arabic-first creative campaigns and content tailored for the Saudi market, spanning advertising, digital, social media, branding, and content creation.
• Strategic Thinking: Ability to transform strategic briefs into distinctive, engaging copy that aligns with campaign objectives and brand identity.
• Communication Skills: Excellent written and verbal English communication skills to facilitate collaboration with diverse teams and stakeholders.
• Attention to Detail: Strong proofreading and editing skills to ensure flawless Arabic content across all deliverables.
• Adaptability: Capacity to thrive in a fast-paced agency environment, managing multiple projects, tight deadlines, and evolving client needs.

Ideal Candidate Profile

We are looking for a creative professional who embodies the essence of Saudi Arabia—someone who understands the nuances of the local dialect, cultural subtleties, and the authentic ways Saudi audiences communicate. This individual will have a keen sense for when to employ formal Arabic, Saudi dialect, colloquial expressions, humor, or premium brand tones to maximize impact. You are already embedded within Saudi Arabia’s marketing, media, or advertising industry, with a comprehensive grasp of agency operations, brief development, and the delivery of outstanding creative solutions. Above all, you are a creative thinker first, capable of distilling a brief into a compelling big idea and transforming it into Arabic creative that feels genuinely Saudi.