Dir-Sales & Marketing-B

Director of Sales & Marketing – Strategic Leadership for High-Volume Property Growth

We are seeking a dynamic and results-driven Director of Sales & Marketing to lead the sales and marketing initiatives for a premium property with peak occupancy exceeding 300 rooms and substantial local catering revenue. This leadership role demands a strategic visionary with a proven track record in driving revenue growth, optimizing sales channels, and delivering exceptional customer experiences. The ideal candidate will oversee both reactive and proactive sales efforts, ensuring alignment with brand standards while fostering long-term, value-driven relationships with clients.

In this pivotal position, you will spearhead the development and execution of data-driven sales strategies, leveraging market intelligence to position the property as a market leader. Your expertise will be instrumental in managing the marketing budget to create targeted campaigns, promotions, and collateral that enhance brand visibility and drive occupancy. Additionally, you will collaborate closely with regional marketing teams to ensure seamless integration of national and local initiatives, maximizing revenue potential while maintaining brand consistency.

As the primary liaison between the property and external stakeholders—including Area Sales, Group Sales, Revenue Management, and Event Management—you will play a critical role in fostering cross-functional partnerships. Your leadership will extend to the sales team, where you will mentor associates, set performance benchmarks, and ensure alignment with property-wide objectives. By evaluating competitive market trends, refining sales processes, and implementing innovative marketing strategies, you will contribute directly to the property’s financial success and long-term growth.

Key Responsibilities:

• Strategic Sales Leadership: Develop and execute a comprehensive strategic account plan tailored to key demand generators in the market, ensuring proactive and reactive sales efforts align with property goals.
• Market Intelligence & Competitive Analysis: Conduct in-depth research on market trends, economic shifts, and competitor strategies to refine sales tactics, optimize occupancy rates, and enhance revenue per available room (RevPAR).
• Campaign Development & Budget Management: Oversee the marketing budget to design and deploy property-specific campaigns, promotions, and collateral that resonate with target audiences and drive measurable results.
• Cross-Functional Collaboration: Serve as the primary sales and marketing liaison between the property leadership, Area Sales, Group Sales, Revenue Management, and Regional Marketing Communications to ensure cohesive execution of brand initiatives.
• Customer Advocacy & Relationship Management: Act as the authoritative voice for sales processes and contracts, while building and maintaining high-value relationships with clients to foster repeat business and brand loyalty.
• Innovation & Performance Optimization: Identify emerging opportunities in public relations, digital marketing, and sales channels to expand market share and elevate the property’s competitive positioning.
• Team Mentorship & Performance Development: Lead, coach, and empower the sales team to achieve individual and collective excellence, ensuring alignment with property-wide revenue targets.

This role is ideal for a seasoned professional with a passion for hospitality and a proven ability to drive revenue growth through strategic sales and marketing leadership. If you are a results-oriented leader with a track record of success in high-volume properties, we invite you to apply and contribute to the continued excellence of our brand.