Dir-Sales & Marketing
الوصف الوظيفي
Director of Sales & Marketing – Leadership Opportunity in Al-Madinah Al-Munawarah
We are seeking a dynamic and results-driven Director of Sales & Marketing to lead the sales and marketing initiatives for a prestigious property in the Central Area District of Al-Madinah Al-Munawarah, Saudi Arabia. This pivotal role is responsible for overseeing a high-performing sales team and driving revenue growth through strategic planning, market analysis, and innovative marketing campaigns. The ideal candidate will possess a proven track record in hospitality sales, team leadership, and revenue optimization, ensuring the property achieves its financial and occupancy targets while delivering exceptional guest experiences.
Key Responsibilities
The Director of Sales & Marketing will serve as the driving force behind the property’s sales strategy, managing both reactive and proactive sales efforts to maximize revenue and market share. This includes developing and executing comprehensive sales plans, evaluating market trends, and implementing targeted marketing initiatives to attract and retain high-value customers. The role requires close collaboration with regional marketing teams, revenue management, and property leadership to align sales strategies with brand objectives and owner expectations.
Core responsibilities include:
- Sales Leadership & Strategy: Develop and implement a strategic account plan to target key demand generators in the market, ensuring the property meets or exceeds booking and revenue goals. Analyze market trends, competitor strategies, and economic indicators to refine sales approaches and maintain a competitive edge.
- Team Management & Development: Lead, mentor, and inspire a high-performing sales team, fostering a culture of accountability, innovation, and customer-centricity. Provide day-to-day guidance to sales associates to ensure alignment with property objectives and brand standards.
- Marketing & Brand Alignment: Manage the marketing budget to create property-specific campaigns, promotions, and collateral that drive awareness and revenue. Collaborate with regional marketing communications to execute national and regional initiatives, ensuring consistency with brand messaging and objectives.
- Customer Relationship Management: Act as the primary sales liaison for the General Manager, property leadership, and key customers, serving as the advocate for guest needs and expectations. Build and maintain strong relationships with corporate clients, travel agencies, and event planners to secure repeat business and long-term contracts.
- Revenue Optimization: Work closely with revenue management and event management teams to identify opportunities for upselling, cross-selling, and maximizing RevPAR. Evaluate the effectiveness of various sales channels, including electronic lead channels and group sales, to optimize participation and drive occupancy.
- Market Intelligence & Innovation: Conduct competitive analysis to assess market positioning and identify strategies to increase market share. Attend industry events and sales strategy meetings to stay ahead of market trends and contribute innovative ideas to enhance the property’s sales performance.
Qualifications & Experience
To excel in this role, candidates must meet the following educational and professional requirements:
- Education: A 2-year degree in Business Administration, Marketing, Hotel and Restaurant Management, or a related field, combined with 4 years of relevant sales and marketing experience. Alternatively, a 4-year bachelor’s degree in a related field with 2 years of experience will also be considered.
- Preferred Qualifications: A 4-year college degree is highly desirable. Demonstrated experience in supervising teams, lodging sales, and progressive career growth within the hospitality industry is preferred.
- Core Competencies: Strong leadership skills, exceptional communication abilities, strategic thinking, and a customer-focused mindset. Proficiency in sales analytics, market research, and budget management is essential.
Why Join Us?
As the Director of Sales & Marketing, you will have the opportunity to shape the success of a premier property in one of Saudi Arabia’s most vibrant regions. This role offers a competitive salary, comprehensive benefits, and the chance to work with a world-class team in a dynamic and rewarding environment. If you are a visionary leader with a passion for sales and marketing excellence, we invite you to apply and take the next step in your career.
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