Marketing Specialist

Join Our Dynamic Team as a Marketing Specialist in Saudi Arabia’s Thriving E-Commerce Sector

Are you a forward-thinking marketer with a passion for data-driven strategies, creative innovation, and measurable results? If so, we invite you to become part of TWSAA, a pioneering Saudi e-commerce technology and growth platform dedicated to empowering merchants across the Kingdom. As a Marketing Specialist, you will play a pivotal role in shaping high-impact campaigns that drive engagement, conversions, and sustainable growth for our platform and its users. If you thrive in a fast-paced environment and are eager to contribute to the digital transformation of Saudi Arabia’s e-commerce landscape, we’d love to hear from you.

Your Role and Responsibilities

As a Marketing Specialist at TWSAA, you will be at the forefront of our marketing initiatives, executing strategies that elevate our brand and deliver tangible business outcomes. Your core responsibilities will include:

• Paid Advertising Mastery: Design, launch, and optimize multi-platform paid advertising campaigns across leading digital channels, including Meta, TikTok, Google, and Snapchat. Leverage audience insights and performance analytics to refine targeting, maximize ROI, and drive high-quality traffic to our platform.
• Social Media Leadership: Develop and execute a robust social media strategy that enhances brand visibility, fosters community engagement, and aligns with TWSAA’s brand identity. Create compelling, on-brand content that resonates with our target audience and amplifies our presence across key platforms.
• Data-Driven Decision Making: Monitor, analyze, and interpret campaign performance metrics, marketing data, and consumer behavior trends. Translate insights into actionable strategies that optimize spend, improve conversion rates, and enhance overall marketing effectiveness.
• Cross-Functional Collaboration: Partner closely with creative, product, and growth teams to conceptualize and execute integrated marketing initiatives. Your ability to bridge the gap between creative storytelling and data-driven execution will be instrumental in bringing impactful campaigns to life.
• Industry and Trend Awareness: Stay ahead of the curve by continuously researching emerging marketing trends, platform algorithm updates, and shifts in consumer behavior. Proactively adapt strategies to maintain a competitive edge in Saudi Arabia’s dynamic digital landscape.

What We Value in a Candidate

We are seeking a results-oriented Marketing Specialist with a proven track record in digital or growth marketing. The ideal candidate will possess the following qualifications and attributes:

• Proven Experience: A minimum of two years in digital marketing, growth marketing, or a related field, with hands-on experience in managing paid advertising and social media campaigns.
• Platform Proficiency: In-depth knowledge of social media platforms, advertising tools, and analytics platforms. Familiarity with Meta Ads Manager, Google Ads, TikTok Ads, and Snapchat Ads is highly desirable.
• Analytical and Creative Balance: A unique blend of creativity and analytical thinking, enabling you to craft compelling campaigns while interpreting data to drive informed decisions.
• Language Skills: Fluency in English is essential. Proficiency in Arabic is a valuable asset that will enhance your ability to connect with local audiences and stakeholders.
• Passion for E-Commerce and Technology: A genuine enthusiasm for the e-commerce industry, technology-driven solutions, and the opportunity to contribute to Saudi Arabia’s digital economy. You should be motivated by the prospect of building something meaningful and impactful in a rapidly evolving market.

Why TWSAA Stands Out

Joining TWSAA means becoming part of a high-energy, innovative team that is redefining the future of e-commerce in Saudi Arabia. Here’s what sets us apart:

• Purpose-Driven Work: Your efforts will directly contribute to empowering thousands of merchants, helping them build, manage, and scale their businesses on our platform. You’ll be part of a mission that drives economic growth and digital transformation in the Kingdom.
• Collaborative Culture: We foster an environment where creativity, collaboration, and continuous learning are celebrated. You’ll work alongside talented professionals who are as committed to excellence as you are.
• Measurable Impact: At TWSAA, we believe in marketing that delivers real results. Your campaigns will be designed to create meaningful growth, measurable ROI, and lasting impact for our business and our community of merchants.
• Career Growth: We are committed to your professional development. TWSAA offers opportunities to expand your skills, take on new challenges, and grow alongside a company that is shaping the future of e-commerce in Saudi Arabia.

Ready to Make Your Mark?

If you’re excited about the opportunity to drive innovation, creativity, and growth in Saudi Arabia’s e-commerce sector, we encourage you to apply. Join TWSAA and be part of a team that is not just keeping pace with change—but leading it. Your next career chapter starts here.