Merchandiser Team Leader
الوصف الوظيفي
Overview
Join PepsiCo, a global leader in the beverage and convenient foods industry, where our products are enjoyed by consumers more than one billion times a day across over 200 countries and territories. With a portfolio that includes iconic brands such as LAY’S®, DORITOS®, CHEETOS®, GATORADE®, PEPSI®, and QUAKER®, PepsiCo generated over $79 billion in net revenue in 2021. Our mission is to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+), a strategic transformation that prioritizes sustainability and human capital to drive growth within planetary boundaries and inspire positive change for both people and the planet.
At PepsiCo, our employees are the driving force behind our dynamic and innovative culture. We foster an environment where collaboration and new ideas thrive, and where every individual, regardless of background, has a voice. Our commitment to diversity, equity, and inclusion ensures that we create a collaborative and equitable space where everyone can contribute to our collective success. Learn more about our culture and the PepsiCo experience at https://stories.pepsicojobs.com/.
Key Responsibilities
The Merchandiser Team Leader plays a pivotal role in ensuring the optimal presentation and availability of PepsiCo products in retail outlets. This position requires a strategic approach to merchandising, data analysis, and team leadership to drive sales performance and maintain brand visibility. The successful candidate will be responsible for the following key accountabilities:
- Sales Data Analysis and Recommendations: Compare sales data for assigned products and provide actionable recommendations to management to address underperformance. This may include modifying displays, relocating products within stores, or adjusting merchandising strategies to enhance visibility and appeal.
- Merchandising Execution: Monitor and execute calls on specific over-the-counter (OT) outlets as per the daily journey plan provided by your supervisor. Merchandise PepsiCo products, including SSFL (Snacks, Sweet Foods, and Frozen Foods) items, across various access points such as shelves, stands, and floor displays.
- Point-of-Sale (POS) Material Management: Place POS materials strategically next to PepsiCo displays to maximize brand exposure and drive consumer engagement.
- Planogram Compliance: Ensure all access points are merchandised according to approved planograms, maintaining consistency with brand standards and retail agreements.
- Inventory Management: Rotate products using the FIFO (First In, First Out) method to prevent stock obsolescence and remove sub-standard or expired products to maintain freshness and quality.
- Store Presentation and Cleanliness: Maintain a clean and organized retail environment, ensuring that shelves are consistently stocked with fresh products to meet consumer demand.
- Competitive Monitoring: Track and report competitive activities, including pricing strategies, promotions, and shelf placements, to identify opportunities and threats in the market.
- Customer and Outlet Relations: Report any deviations from agreed terms with assigned OT customers or outlets, ensuring compliance with contractual obligations and maintaining strong business relationships.
- Campaign Participation: Actively participate in sampling and redemption campaigns as required to enhance brand awareness and consumer engagement.
- Professional Conduct: Uphold the highest standards of personal appearance and professional behavior in alignment with PepsiCo’s Code of Conduct.
Key Performance Measures
Success in this role will be measured by the following key performance indicators:
- Execution Standard: Consistently meet or exceed merchandising and execution standards to ensure optimal product placement and availability.
- Journey Plan Adherence: Maintain a high level of compliance with the daily journey plan, ensuring timely and efficient execution of merchandising tasks across assigned outlets.
Qualifications and Competencies
To excel in this role, candidates must possess the following experience and competencies:
- Management Experience: Proven experience in managing a direct sales team, with a strong ability to lead, motivate, and develop team members to achieve performance targets.
- Service-Oriented Mindset: A strong commitment to delivering exceptional service to both internal and external stakeholders, ensuring customer satisfaction and brand loyalty.
- Communication and Interpersonal Skills: Excellent verbal and written communication skills, with the ability to build rapport, influence stakeholders, and collaborate effectively across all levels of the organization.
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