Marketing Manager

About Olam Group

Olam Group stands at the forefront of the global food and agri-business sector, delivering essential food, ingredients, feed, and fiber to over 20,000 customers across more than 60 countries. With an expansive value chain that encompasses farming, processing, and distribution, Olam leverages a robust network of farmers to sustain its operations. Guided by its purpose to “Re-imagine Global Agriculture and Food Systems,” the company is committed to enhancing global food security while fostering positive impacts for farming communities, the environment, and all stakeholders. Headquartered and listed in Singapore, Olam is recognized in major global indices, reflecting its scale and influence in international markets. Its inclusion in the FTSE4Good Index Series underscores the Group’s dedication to sustainable supply chain practices, environmental stewardship, and transparent governance.

Role Overview

We are seeking a dynamic and strategic Marketing Manager to join our team in the Riyadh Region. This full-time, on-site position will play a pivotal role in developing and executing innovative marketing strategies and campaigns that drive business growth, strengthen brand positioning, and enhance customer engagement across Olam’s diverse food and agri-business portfolio. The Marketing Manager will be responsible for designing and implementing integrated marketing plans, overseeing both digital and traditional marketing initiatives, and collaborating closely with sales and operations teams to ensure seamless execution. Additionally, the role involves managing external agencies and partners, analyzing market trends and customer insights, and leveraging performance data to refine strategies and maximize return on marketing investment. A key aspect of this position is ensuring that all marketing initiatives align with Olam’s sustainability commitments and brand guidelines.

Key Responsibilities

• Strategic Marketing Leadership: Develop and execute comprehensive marketing strategies and annual plans that support business objectives, brand positioning, and customer engagement across Olam’s portfolio.
• Campaign Development & Execution: Plan and implement integrated marketing campaigns, including digital and traditional channels, while ensuring alignment with brand guidelines and sustainability commitments.
• Digital Marketing Expertise: Lead digital marketing initiatives, including paid social media, search engine marketing, email campaigns, and social media management, to drive engagement and conversions.
• Cross-Functional Collaboration: Work closely with sales, operations, and external agencies to coordinate marketing activities, ensuring cohesive execution and alignment with business goals.
• Market & Customer Insights: Conduct market research, competitor analysis, and customer insight generation to inform data-driven marketing decisions and optimize campaign performance.
• Performance Analysis & Reporting: Utilize analytics tools such as Google Analytics and Power BI to track KPIs, measure campaign effectiveness, and provide actionable insights for continuous improvement.
• Agency & Vendor Management: Oversee relationships with external agencies, vendors, and partners to ensure high-quality execution of marketing initiatives.
• Content Creation: Develop compelling content in both Arabic and English to support marketing campaigns, brand storytelling, and customer engagement.
• Budget Management: Own and manage marketing budgets, ensuring efficient allocation of resources and delivery of measurable commercial results.
• Sustainability Integration: Embed sustainability-focused and purpose-driven branding into all marketing initiatives, reflecting Olam’s commitment to environmental and social responsibility.

Qualifications & Requirements

To excel in this role, candidates must possess a blend of strategic thinking, creative execution, and analytical prowess. The ideal candidate will have a proven track record in marketing strategy development, brand management, and campaign execution within the FMCG, agriculture, food, or related industries. Proficiency in digital marketing tools and analytics platforms is essential, as is the ability to translate data into actionable insights. Strong communication and stakeholder management skills are critical for collaborating with cross-functional teams and external partners. Fluency in English is mandatory, while proficiency in Arabic is highly advantageous. Additionally, candidates should demonstrate a deep understanding of the Saudi market, including retail dynamics, distribution channels, and consumer behavior.

Ideal Candidate Profile

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field; a postgraduate qualification is a plus.
• 5–8 years of progressive experience in marketing, brand management, or a related role, with a proven track record of owning marketing budgets and delivering measurable commercial results.
• Strong expertise in FMCG, food, agri-business, or a related sector, with a deep understanding of industry trends and consumer behavior.
• Proven experience in digital marketing, including paid social, search, email, and social media management, as well as proficiency in analytics tools (e.g., Google Analytics, Power BI).
• Excellent written and verbal communication skills in English; Arabic language skills are an advantage.
• Demonstrated ability to work in a fast-paced environment, manage multiple priorities, and meet deadlines with high attention to detail.
• Strong analytical mindset with experience in using dashboards and reporting tools to track KPIs and support continuous improvement.
• Familiarity with sustainability-focused branding and the ability to incorporate these themes into marketing initiatives.
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and experience with budget management and ROI tracking.