Account Manager - Social

About GEN PLUS Group

GEN PLUS Group stands at the forefront of a dynamic global alliance of agencies, redefining industry standards through an unwavering commitment to exceeding expectations. Anchored in the 'Plus' philosophy, our approach transcends conventional boundaries, forging meaningful connections that extend beyond mere transactions. As pioneers in strategic storytelling, we specialize in crafting narratives that resonate—whether as Story-Tellers, Story-Shapers, or Story-Makers. Our integrated ecosystem unites the strategic communications prowess of PRM, the content creation excellence of NaF+, the talent representation capabilities of SPANDY, and the innovative drive of THEM AGAIN. Together, we form GEN+, a formidable collective of over 3,000 industry experts spanning more than 60 nationalities, united by a shared passion for disruption, innovation, and leadership. At GEN PLUS Group, we deliver transformative outcomes for brands, businesses, and individuals worldwide by championing diversity and fostering an environment where creativity and excellence thrive.

Role Overview

As an Account Manager within our Social team, you will serve as the architect of clients' social media strategies, driving the planning, execution, and optimization of campaigns designed to elevate brand visibility, enhance marketing initiatives, and deepen audience engagement. This pivotal role demands a strategic mindset, creative flair, and a data-driven approach to ensure that every social media interaction contributes to measurable business growth. Your responsibilities will encompass the development of tailored social media strategies, the creation and curation of compelling content, and the meticulous management of social platforms to foster vibrant online communities.

Key Responsibilities

• Strategic Development: Design and implement comprehensive social media strategies that align with clients' brand identities and overarching marketing objectives, ensuring consistency and impact across all platforms.
• Platform Management: Oversee and grow clients' social media presence on major platforms, including Twitter, Facebook, Instagram, and LinkedIn, while adapting strategies to leverage emerging trends and platform updates.
• Content Creation & Curation: Produce and curate high-quality, engaging content tailored to each platform, encompassing blog posts, visuals, videos, infographics, and other multimedia formats to captivate audiences and drive engagement.
• Community Engagement: Serve as the voice of the brand, responding to customer inquiries, comments, and feedback in a timely and professional manner to cultivate a positive and interactive online community.
• Client Collaboration: Work closely with clients to understand their unique brand voice, goals, and challenges, ensuring that social media strategies are not only aligned with their vision but also adaptable to evolving market dynamics.
• Performance Analysis & Reporting: Utilize advanced analytical tools to track, measure, and report on the performance of social media campaigns, identifying key metrics, trends, and areas for optimization to maximize ROI and campaign effectiveness.
• Trend Monitoring & Innovation: Stay ahead of the curve by continuously monitoring industry trends, platform innovations, and emerging technologies, and provide clients with actionable insights and recommendations to enhance their social media strategies.

Requirements

• A Bachelor's degree in Marketing, Communications, Public Relations, or a related field, providing a solid foundation in strategic and creative disciplines.
• A minimum of seven years of hands-on experience in social media management, community management, or a closely related role, with a proven track record of delivering successful campaigns and measurable results.
• Proficiency in utilizing analytical tools and platforms to track performance, generate reports, and derive actionable insights from social media data.
• Exceptional organizational skills and the ability to manage multiple projects simultaneously, prioritize tasks effectively, and meet deadlines in a fast-paced environment.
• Strong written and verbal communication skills, with the ability to articulate ideas clearly, adapt messaging to diverse audiences, and collaborate seamlessly with cross-functional teams and clients.

What We Offer

Joining GEN PLUS Group as an Account Manager - Social means becoming part of a global network of industry-leading communicators and creative professionals. You will have the opportunity to collaborate with top-tier brands on campaigns that blend performance with purpose, driving meaningful impact while honing your expertise. Our inclusive and supportive team environment fosters professional growth, innovation, and collaboration, empowering you to contribute to high-profile projects that shape the future of social media and strategic communications. Whether you are seeking to expand your skill set, work with diverse clients, or be part of a mission-driven organization, this role offers a dynamic platform to advance your career while making a tangible difference in the digital landscape.