Brand Marketing Manager

Brand Marketing Manager – Drive Strategic Growth for a Premier Residential Living Brand in Saudi Arabia

Join a dynamic, US-founded residential living brand as its Brand Marketing Manager, tasked with spearheading impactful local brand initiatives in Riyadh while aligning seamlessly with global marketing leadership. This is an opportunity to shape the narrative of a rapidly expanding brand in one of the Middle East’s most vibrant markets, leveraging your expertise in brand strategy, campaign execution, and cross-functional collaboration to deliver measurable results.

In this pivotal role, you will serve as the driving force behind the brand’s local presence, ensuring cohesive storytelling, creative excellence, and strategic alignment across all marketing touchpoints. Your leadership will be instrumental in defining and executing high-impact campaigns that resonate with Saudi audiences, foster brand loyalty, and drive business growth. With a focus on both digital and experiential marketing, you will oversee event and exhibition delivery, curate compelling creative assets, and translate performance data into actionable insights that refine future strategies.

As the brand’s local advocate, you will collaborate closely with central marketing teams, sales, and operational partners to ensure seamless execution of projects within defined budgets and timelines. Your ability to navigate the nuances of the Saudi market—balancing cultural relevance with global brand standards—will be critical in positioning the brand as a leader in residential living.

Key Responsibilities

• Campaign Leadership: Own the full lifecycle of local marketing campaigns, from conceptualization and budgeting to execution and performance analysis, ensuring alignment with brand guidelines and market-specific objectives.
• Cross-Functional Collaboration: Bridge the gap between marketing, sales, and delivery teams to ensure cohesive campaign delivery, leveraging your ability to coordinate diverse stakeholders and resources.
• Creative Direction: Direct the development of high-quality brand assets, including digital campaigns, print materials, and experiential activations, maintaining consistency with the brand’s visual identity and messaging.
• Event and Exhibition Management: Lead the planning, execution, and post-event analysis of key brand engagements, ensuring they deliver maximum impact and ROI for the business.
• Data-Driven Decision Making: Monitor and interpret campaign performance metrics to identify trends, optimize strategies, and provide actionable recommendations to leadership.
• Market Advocacy: Deepen your understanding of the Saudi residential market, leveraging insights to tailor campaigns that resonate with local audiences while upholding global brand standards.

What You’ll Bring to the Table

• Proven Expertise in Brand Marketing: A strong background in brand management, marketing strategy, or a related field, with experience in either the Saudi real estate sector, infrastructure development, or a major corporate entity.
• Ownership Mindset: A track record of personally managing marketing budgets, project scopes, and timelines, demonstrating accountability and results-driven execution.
• Creative and Strategic Acumen: Experience directing brand and creative output, with a keen eye for storytelling, design, and audience engagement across multiple channels.
• Cross-Functional Leadership: The ability to collaborate effectively with diverse teams, including marketing, sales, creative, and operational partners, to ensure seamless campaign delivery.
• Local Market Fluency: A genuine connection to the Saudi market, with cultural awareness and language proficiency (Arabic is a plus) to effectively engage with local audiences and stakeholders.
• Riyadh-Based: Availability to work on-site in Riyadh, with the flexibility to travel as needed for event participation or team alignment.

If you are a strategic thinker with a passion for brand storytelling and a proven ability to drive growth in dynamic markets, we invite you to be part of our mission to redefine residential living in Saudi Arabia. Your leadership will not only elevate our brand’s local presence but also contribute to its global success.