Marketing Director (Remote)

Marketing Director – Drive Strategic Growth & Demand Generation at DemandFactor

At DemandFactor, we are a dynamic, data-driven B2B growth and demand-generation powerhouse dedicated to helping forward-thinking brands identify, engage, and convert their next generation of customers. Our integrated approach spans the entire marketing funnel—from intent-based targeting and Account-Based Marketing (ABM) to high-impact content syndication and performance-driven campaigns—all meticulously aligned to deliver measurable pipeline impact and revenue growth.

We are seeking a visionary Marketing Director to architect, refine, and scale our marketing function into a high-performing, results-driven engine. This is a strategic yet hands-on leadership role where you will own the end-to-end marketing strategy, ensuring brand authority, demand generation excellence, and seamless alignment with sales to drive full-funnel conversions. If you thrive in a fast-paced, innovative environment where data meets creativity and want to shape the future of B2B marketing, we invite you to join our mission.

Your Impact

As the Marketing Director, you will:

• Define and execute a scalable marketing strategy that positions DemandFactor as a leader in B2B demand generation, blending brand storytelling with data-driven tactics to maximize ROI.
• Lead high-impact demand generation initiatives, including ABM campaigns, intent-based targeting, and performance marketing, ensuring each effort is optimized for conversion and pipeline contribution.
• Build a compelling brand and content engine that resonates with our target audience, from thought leadership pieces to engaging digital assets, while maintaining consistency across all touchpoints.
• Collaborate closely with Sales to ensure seamless alignment between marketing and revenue teams, fostering a culture of accountability and shared success.
• Drive marketing excellence through analytics, leveraging advanced attribution models and KPI tracking to refine strategies, allocate budgets strategically, and prove marketing’s direct impact on business growth.
• Grow and empower the marketing team, fostering a culture of innovation, collaboration, and continuous improvement while mentoring high-potential talent.

Why You’ll Excel Here

We are looking for a seasoned marketing leader with:

• 7–10+ years of proven expertise in B2B marketing, with a deep focus on demand generation, performance marketing, and growth strategies—preferably in a data-driven environment.
• A track record of driving measurable results, including pipeline contribution, ROI, and revenue growth, with a keen ability to translate data into actionable insights.
• Experience building marketing functions from the ground up, from strategy formulation to team development, ensuring operational efficiency and scalability.
• Exceptional analytical and strategic acumen, coupled with strong leadership skills to inspire teams, drive cross-functional collaboration, and navigate complex challenges.
• Outstanding communication and execution abilities, enabling you to articulate vision, influence stakeholders, and deliver on ambitious goals with precision.

Join a Culture of Innovation & Autonomy

DemandFactor offers more than just a role—it’s an opportunity to take ownership of a critical function in a high-growth company. In this position, you will:

• Enjoy full ownership and autonomy to shape marketing strategies, experiment with innovative approaches, and drive transformative change.
• Thrive in a data-driven, collaborative environment where creativity and analytics work in tandem to solve complex business challenges.
• Benefit from a flexible, remote-first workplace that prioritizes work-life balance and empowers you to deliver exceptional results from anywhere.
• Contribute to a mission-driven organization that values impact, integrity, and continuous learning, fostering both personal and professional growth.

If you are a strategic marketing leader passionate about scaling demand generation, building high-performing teams, and making a tangible difference in B2B growth, we’d love to hear from you. Let’s create something extraordinary together.