Marketing Director (Remote)

Marketing Director – Lead Strategic Growth and Demand Generation for a Data-Driven B2B Leader

At DemandFactor, we empower forward-thinking B2B brands to accelerate growth through precision-driven demand generation. As a data-centric company, we specialize in delivering full-funnel marketing strategies that seamlessly integrate intent-based targeting, Account-Based Marketing (ABM), content syndication, and high-performance digital campaigns—all aligned with measurable pipeline impact. We’re seeking a visionary Marketing Director to architect, execute, and scale our marketing function, ensuring every initiative drives tangible business results.

This is a dynamic, hands-on role where strategic leadership meets operational excellence. You’ll own the end-to-end marketing strategy, from brand storytelling and demand generation to performance optimization and team development. If you thrive in a fast-paced, results-driven environment and are passionate about turning data into actionable growth, we want you to shape the future of DemandFactor’s marketing capabilities.

What You’ll Achieve

As the Marketing Director, your impact will be transformative. You’ll:

• Define and execute a cohesive marketing strategy that aligns with DemandFactor’s business objectives, ensuring alignment across brand, demand generation, content, digital, and performance marketing initiatives.
• Lead high-impact campaigns across demand generation, ABM, and digital performance, leveraging data-driven insights to maximize conversion rates and pipeline contribution.
• Build a compelling brand presence and cultivate a robust content engine that resonates with our target audience, positioning DemandFactor as a thought leader in B2B growth marketing.
• Collaborate closely with Sales to ensure seamless full-funnel execution, bridging the gap between marketing-generated leads and revenue-closing opportunities.
• Drive operational excellence by managing key marketing KPIs, analytics, and attribution models, while optimizing budgets to deliver maximum ROI.
• Grow and mentor a high-performing marketing team, fostering a culture of innovation, accountability, and continuous improvement.

Why Your Expertise Matters

We’re looking for a seasoned marketing leader with 7–10+ years of B2B marketing experience, specializing in demand generation, performance marketing, and growth strategies. Your track record should demonstrate:

• Proven success in driving measurable pipeline impact and ROI through data-backed strategies.
• Experience building marketing functions from the ground up, scaling teams and processes to support rapid business growth.
• Sharp analytical and strategic acumen, with the ability to translate complex data into actionable insights and campaign optimizations.
• Exceptional leadership skills, including the capacity to inspire, mentor, and develop high-performing teams.
• Outstanding communication and execution abilities, ensuring clarity, alignment, and accountability across cross-functional stakeholders.

Join a Data-Driven, Innovative Team

DemandFactor offers a unique opportunity to make a significant impact in a high-impact leadership role. As the Marketing Director, you’ll enjoy:

• Full ownership and autonomy to shape the marketing strategy and direction, backed by a data-driven culture that values innovation and experimentation.
• A flexible, remote workplace that prioritizes work-life balance and productivity, allowing you to thrive in a collaborative yet independent environment.
• The chance to work with a passionate, mission-driven team dedicated to helping B2B brands achieve their growth ambitions through cutting-edge marketing tactics.

If you’re ready to take the helm of a dynamic marketing function and drive scalable growth for a leader in B2B demand generation, we invite you to be part of DemandFactor’s journey. Let’s create impact—together.