Marketing Director (Remote)

Marketing Director – Lead Our Data-Driven Growth Strategy Remotely

At DemandFactor, we empower B2B brands to transform their growth strategies through cutting-edge demand generation and full-funnel marketing. As a data-driven company, we specialize in identifying high-intent prospects, executing targeted Account-Based Marketing (ABM) campaigns, and optimizing performance marketing—all while delivering measurable pipeline impact. We’re seeking a dynamic and results-oriented Marketing Director to architect, scale, and lead our marketing function with both strategic vision and hands-on execution.

This is an exceptional opportunity to shape the future of DemandFactor’s marketing ecosystem. As the leader of our team, you will oversee brand positioning, demand generation, content creation, digital performance, and ABM initiatives—ensuring every campaign drives revenue growth and aligns with our mission. You’ll collaborate closely with sales to bridge the gap between awareness and conversion, leveraging data to refine strategies and maximize ROI.

What You’ll Achieve

In this pivotal role, your responsibilities will include:

• Strategic Leadership: Develop and execute a high-impact marketing strategy that scales DemandFactor’s brand authority and demand generation capabilities, ensuring alignment with business objectives.
• Demand Generation & Performance: Lead end-to-end demand-gen programs, including ABM, intent-based marketing, and performance-driven campaigns that convert prospects into loyal customers.
• Brand & Content Innovation: Build a compelling brand narrative and create high-impact content that resonates with our target audience, positioning DemandFactor as a thought leader in B2B growth.
• Sales Collaboration: Partner seamlessly with the sales team to optimize the full customer journey, ensuring seamless handoffs and maximizing pipeline contribution.
• Analytics & Optimization: Drive data-informed decisions by analyzing KPIs, attribution models, and marketing spend to refine strategies and enhance performance continuously.
• Team Growth: Assemble and mentor a high-performing marketing team, fostering a culture of innovation, accountability, and collaborative execution.

Why You’ll Thrive Here

We’re looking for a seasoned marketing leader with a proven track record of driving measurable results in B2B environments. Ideal candidates will bring:

• 7–10+ Years of B2B Marketing Expertise: Deep experience in demand generation, performance marketing, and growth strategies, with a focus on delivering quantifiable ROI and pipeline impact.
• Foundational Leadership: A history of building and scaling marketing functions from the ground up, with a strong ability to inspire teams and drive operational excellence.
• Analytical & Strategic Acumen: The ability to interpret complex data, identify trends, and translate insights into actionable strategies that move the needle.
• Executive Communication: Exceptional storytelling and presentation skills to articulate vision, align stakeholders, and champion initiatives across the organization.
• Execution Mindset: A hands-on approach to campaign management, with a relentless focus on delivering results in fast-paced, dynamic environments.

Join a Data-Driven, Innovative Team

DemandFactor offers a rare blend of autonomy, impact, and flexibility. In this role, you’ll enjoy:

• Full Ownership: The freedom to shape marketing strategies and initiatives without bureaucratic constraints, backed by a culture that values bold ideas.
• Data-Driven Culture: A collaborative environment where innovation is encouraged, and decisions are rooted in actionable insights and measurable outcomes.
• Remote-First Flexibility: The ability to lead from anywhere while contributing to a high-energy, results-driven team that thrives on agility and adaptability.

If you’re a strategic thinker with a passion for B2B growth and a track record of turning marketing into revenue, we’d love to hear from you. DemandFactor is where visionaries come to make an outsized impact.