مدير تسويق الكتروني ( خبرة لا تقل عن 3 سنوات في الماركت السعودي )

Digital Marketing Manager – Strategic Growth & Campaign Leadership

Join مركز مران القادة للتدريب as a full-time, on-site Digital Marketing Manager in the Riyadh region, where you will drive impactful digital strategies to elevate brand visibility and accelerate registrations for our transformative training programs. This dynamic role demands a results-driven professional with deep expertise in the Saudi market, capable of crafting and executing high-performing online campaigns that resonate with local audiences while aligning with global business objectives.

As the lead digital marketer, you will spearhead a comprehensive suite of initiatives, blending creativity with data-driven precision to maximize engagement and conversions. Your responsibilities will span strategy development, campaign execution, and continuous optimization across digital channels, ensuring every effort delivers measurable ROI. From managing high-impact social media campaigns to overseeing paid advertising initiatives and refining SEO/SEM strategies, you will play a pivotal role in shaping the digital presence of our organization.

Collaboration is at the heart of this role. You will work closely with cross-functional teams—including product, content, and sales—to ensure seamless alignment between marketing efforts and broader business goals. Additionally, you will develop and curate compelling digital content in both Arabic and English, adhering to brand guidelines while maintaining cultural relevance and regulatory compliance. Your insights will not only enhance campaign performance but also inspire innovative approaches that stay ahead of evolving digital trends in Saudi Arabia.

This is an opportunity for a seasoned professional to leverage their expertise in a fast-growing educational sector, where strategic marketing directly contributes to the success of life-changing training programs. If you thrive in a dynamic environment where creativity meets analytics, and you are passionate about driving growth through digital innovation, we invite you to apply.

Key Responsibilities:

• Strategic Campaign Leadership: Design, implement, and optimize multi-channel digital marketing campaigns tailored to the Saudi market, focusing on increasing brand awareness and driving registrations for training programs.
• Paid Advertising & Performance Optimization: Manage and refine paid advertising campaigns across platforms such as Google Ads, Meta, and other relevant channels, ensuring high conversion rates and cost efficiency.
• Social Media & Community Engagement: Oversee the organization’s social media presence, developing content calendars, engaging with audiences, and fostering community growth while maintaining brand consistency.
• Data-Driven Decision Making: Analyze campaign performance metrics using advanced analytics tools to identify trends, measure success, and recommend actionable improvements backed by data.
• Content Creation & Localization: Develop high-quality digital content in both Arabic and English, ensuring clarity, cultural appropriateness, and alignment with brand voice and messaging.
• Cross-Functional Collaboration: Partner with internal teams—including product, sales, and content—to ensure marketing strategies support broader business objectives and enhance customer journeys.
• Regulatory & Compliance Adherence: Ensure all digital marketing activities comply with Saudi Arabian regulations, cultural norms, and industry best practices.
• Trend Analysis & Innovation: Stay abreast of emerging digital marketing trends in Saudi Arabia and propose innovative strategies to maintain a competitive edge.

Qualifications & Requirements:

• Minimum 3 Years of Experience: Proven expertise in digital marketing within the Saudi market, with a strong portfolio of successful online campaigns, including social media management, paid advertising, and SEO/SEM strategies.
• Technical Proficiency: Deep knowledge of digital marketing tools and platforms, such as Google Analytics, SEO/SEM tools, CRM systems, and marketing automation platforms (e.g., HubSpot, Mailchimp). Familiarity with Arabic and English digital content creation is essential.
• Analytical & Strategic Mindset: Ability to interpret complex data sets, generate insightful reports, and translate findings into actionable strategies that enhance campaign performance.
• Multilingual & Cultural Competency: Fluency in both Arabic and English, with an understanding of Saudi Arabian cultural nuances and local digital marketing best practices.
• Education: Bachelor’s degree in Marketing, Business, Communications, or a related field. Equivalent practical experience will also be considered.
• Soft Skills: Exceptional communication, collaboration, and time-management skills, with the ability to manage multiple campaigns and deadlines efficiently in a fast-paced environment.

This role is ideal for a strategic thinker who is passionate about leveraging digital innovation to drive meaningful impact. If you are ready to take your career to the next level in a dynamic and purpose-driven organization, we encourage you to apply.