Digital Marketing Manager

Join Accor and Shape the Future of Hospitality Through Digital Innovation

At Accor, we are more than a global hospitality leader—we are a dynamic community of 280,000 passionate professionals dedicated to redefining hospitality with human-centric excellence. Our mission is to inspire and empower teams to deliver exceptional service while fostering innovation beyond traditional boundaries. When you join Accor, you’re not just joining a company; you’re embarking on a transformative journey where your unique perspective and creativity can drive meaningful change. Here, your career growth is prioritized, your contributions are valued, and your potential is limitless.

Accor is committed to creating a workplace where diversity, inclusion, and collaboration thrive. We believe in the power of diverse talent to shape bold ideas and push the boundaries of what’s possible in hospitality. Whether you’re launching groundbreaking campaigns or optimizing digital strategies, your work will have a tangible impact on our global brand and the experiences we deliver to millions of guests worldwide.

Your Role: Elevate Digital Marketing Strategies to New Heights

As our **Digital Marketing Manager**, you will play a pivotal role in shaping Accor’s digital presence and driving impactful marketing initiatives that resonate with our global audience. This is a dynamic opportunity to lead with creativity, data-driven insights, and strategic vision, ensuring our brand remains at the forefront of innovation in hospitality marketing.

• Strategic Leadership: Develop and execute high-impact digital marketing campaigns from concept to completion, ensuring alignment with Accor’s brand values and business objectives.
• Campaign Excellence: Monitor, analyze, and optimize online media campaigns to maintain relevance, engagement, and performance, leveraging the latest digital trends and tools.
• Stakeholder Collaboration: Partner closely with cross-functional teams, including finance, creative, and operational departments, to align marketing strategies with broader business goals and budgetary constraints.
• Contract Negotiation: Secure and manage advertising contracts with vendors and platforms, ensuring favorable terms that maximize ROI and campaign effectiveness.
• Innovation and Adaptability: Stay ahead of emerging digital marketing trends, technologies, and best practices, continuously evolving strategies to stay competitive in a rapidly changing landscape.
• Data-Driven Decision Making: Interpret website metrics, SEO performance, and customer engagement data to refine strategies, improve lead generation, and enhance email marketing campaigns.

You will thrive in an environment that values collaboration, problem-solving, and clear communication—both internally with colleagues at all levels and externally with partners and stakeholders. Your ability to translate complex data into actionable insights and craft compelling narratives will be instrumental in driving Accor’s digital growth.

Why Your Skills Matter

We are seeking a **Digital Marketing Manager** with a proven track record of success in the digital space. Your expertise should include:

• A **Bachelor’s degree in Marketing, Communications, or a related field**—your academic foundation will provide the strategic depth needed to lead impactful campaigns.
• **2+ years of hands-on experience** in digital marketing, advertising, and campaign management, with a portfolio showcasing measurable results.
• Proficiency in **social media marketing**, SEO, lead generation, and email marketing strategies, demonstrating your ability to engage audiences across platforms.
• A deep understanding of **website analytics and KPIs**, enabling you to track performance and optimize campaigns for maximum impact.
• Exceptional **writing and storytelling skills**, with the ability to craft persuasive content that aligns with Accor’s brand voice.
• A collaborative mindset, with strong interpersonal skills to foster cross-team alignment and drive cohesive marketing initiatives.

At Accor, we believe in the power of diversity to fuel innovation. We are an inclusive organization that celebrates differences and fosters an environment where every voice is heard. If you’re passionate about digital marketing, eager to challenge the status quo, and ready to contribute to a legacy of excellence in hospitality, we invite you to be part of our team. Together, we’ll redefine what it means to deliver unforgettable guest experiences—one digital strategy at a time.

Ready to make your mark? Explore career opportunities at Accor and discover how your skills can shape the future of hospitality: https://careers.accor.com/