Founding Marketing Lead

Shape the Future of Consumer Brands with Brewbotics Group

Brewbotics Group, a dynamic and rapidly expanding technology enterprise based in Riyadh, Saudi Arabia, is at the forefront of innovation in the food-tech, retail, and automation sectors. We are on a mission to redefine consumer experiences through cutting-edge solutions and are seeking a visionary Founding Marketing Lead to architect and execute our marketing vision across the entire group and its subsidiaries. This role is not merely about managing campaigns or overseeing social media—it is about building brands that resonate deeply with consumers, driving measurable business growth, and fostering a legacy of innovation.

Your Mission: Lead, Create, and Transform

As the Founding Marketing Lead, you will be the driving force behind Brewbotics’ marketing strategy, ensuring that every initiative aligns with our ambitious growth objectives. You will craft and implement comprehensive marketing plans that span digital and traditional channels, while also spearheading offline initiatives, partnerships, and experiential activations. Your role will involve collaborating with a diverse team of creatives, including designers, photographers, videographers, influencers, and external agencies, to produce campaigns that captivate audiences and deliver tangible results.

Key Responsibilities

• Strategic Leadership: Develop and execute a cohesive marketing strategy that elevates Brewbotics and its subsidiaries, ensuring brand consistency and differentiation in competitive markets.
• Brand Building: Establish and grow strong, recognizable brands through innovative storytelling, creative campaigns, and strategic positioning.
• Digital & Offline Marketing: Plan and manage multi-channel digital marketing campaigns while designing and executing offline marketing initiatives, including partnerships, activations, and events.
• Social Media & Community Growth: Lead the social media strategy, content planning, and community engagement to foster meaningful connections with target audiences.
• Creative Campaign Development: Conceptualize and execute high-impact campaigns that drive awareness, engagement, and sales, from initial idea to full-scale execution.
• Product Launches: Spearhead the launch of new products and marketing initiatives, ensuring seamless execution and optimal market penetration.
• Data-Driven Optimization: Analyze marketing performance metrics to refine strategies, optimize campaigns, and maximize return on investment (ROI).
• Cross-Functional Collaboration: Work closely with the CEO and various departments to align marketing efforts with broader business goals and drive sustainable growth.

Your Profile: The Ideal Candidate

We are looking for a seasoned marketing professional with a minimum of five years of experience in marketing, brand management, or growth marketing. The ideal candidate will possess a deep understanding of both traditional and digital marketing channels, with a proven track record of designing and executing successful campaigns that deliver measurable business outcomes. Strong storytelling, branding, and communication skills are essential, as is the ability to manage marketing budgets and demonstrate ROI.

You should be adept at leveraging social media, paid advertising, SEO, email marketing, CRM, and content marketing to achieve strategic objectives. Familiarity with AI tools to enhance marketing productivity and creativity is a plus. The ability to thrive in a fast-paced startup environment, manage multiple brands simultaneously, and think creatively while solving problems is critical. Fluency in English is required, and proficiency in Arabic is highly advantageous.

Desired Experience & Skills

• 5+ years of experience in marketing, brand management, or growth marketing.
• Expertise in traditional and digital marketing strategies and execution.
• Proven ability to create and execute high-impact marketing campaigns.
• Strong analytical mindset with a creative approach to problem-solving.
• Experience managing marketing budgets and measuring ROI.
• Proficiency in social media, paid advertising, SEO, email marketing, CRM, and content marketing.
• Familiarity with AI tools for marketing enhancement.
• Ability to work in a fast-paced startup environment with high ownership.
• Fluent in English; Arabic is a strong advantage.

Bonus Qualifications

While not mandatory, the following experiences will set you apart:

• Background in food & beverage, retail, consumer technology, hospitality, or e-commerce.
• Experience launching new brands or products from concept to market.
• Proven ability to build marketing teams from the ground up.
• Portfolio showcasing creative campaigns with measurable business impact.

Why Brewbotics?

Joining Brewbotics means becoming a pivotal part of a high-growth company where your contributions will directly shape the future of multiple consumer brands. You will work closely with the founder, gaining unparalleled exposure to strategic decision-making and company direction. This role offers high ownership, significant growth opportunities, and the chance to build the marketing function from the ground up. In return, we provide a competitive salary, performance-based incentives, and the opportunity to make a lasting impact in a dynamic and innovative environment.

Location & Requirements

Location: Riyadh, Saudi Arabia
Employment Type: Full-time, On-site
Eligibility: Saudi National

If you are a builder, a creative thinker, and a marketer who thrives on turning ambitious ideas into reality, we invite you to apply. Submit your CV, LinkedIn profile, portfolio (if available), and a brief note outlining the marketing campaign you are most proud of, including the results it achieved. Together, let’s build the future of consumer brands.