Social Media Content Creator

About Props Box

Props Box specializes in transforming concepts into extraordinary experiences through its innovative photo booths, bespoke booth production, and cutting-edge event solutions. With over a decade of expertise, the company partners with brands, enterprises, and individuals to deliver immersive activations that captivate audiences and elevate events. Props Box serves a diverse clientele, including corporations seeking unique event experiences, private clients organizing unforgettable celebrations, and brands aiming to create meaningful audience interactions. By blending creativity, technical precision, and innovation, the team consistently delivers exceptional results that leave lasting impressions. The company’s culture is built on collaboration, forward-thinking, and a dedication to crafting unforgettable moments.

Position Overview

The Social Media Content Creator will play a pivotal role in shaping Props Box’s digital presence by developing and executing engaging content strategies across social media platforms. This full-time, on-site position is based in the Riyadh Region and requires a dynamic professional capable of producing high-quality visual and written content that highlights the company’s event experiences, activations, and brand partnerships. The ideal candidate will be responsible for curating content calendars, capturing dynamic photo and video footage at events, editing and refining visual assets, and crafting compelling posts that align with the brand’s voice and objectives. Additionally, the role involves monitoring audience engagement, analyzing performance metrics, and collaborating closely with the events and marketing teams to ensure content supports broader campaign goals. Staying ahead of social media trends, recommending innovative content formats, and maintaining consistent branding across all digital platforms are essential responsibilities of this position.

Key Responsibilities

• Content Strategy & Creation: Develop and implement a comprehensive social media content strategy that aligns with Props Box’s brand identity and campaign objectives. Plan, create, and publish engaging content across platforms such as Instagram, TikTok, Snapchat, and Twitter.
• Visual Production: Capture high-quality photo and video content at events, ensuring alignment with brand aesthetics and storytelling goals. Edit and optimize visual assets using industry-standard creative tools and applications to enhance engagement and appeal.
• Copywriting & Storytelling: Write clear, concise, and brand-aligned captions, short-form content, and posts in English. Leverage storytelling techniques to create compelling narratives that resonate with diverse audiences. Proficiency in Arabic is a valuable asset.
• Social Media Management: Plan and maintain content calendars, schedule posts, and optimize content for maximum reach and engagement. Monitor trends and platform updates to recommend innovative content formats and features.
• Performance Analysis & Strategy Adjustment: Track and analyze engagement metrics, audience insights, and performance data to assess content effectiveness. Use insights to refine content strategies and improve future campaigns.
• Cross-Functional Collaboration: Work closely with the events and marketing teams to ensure content aligns with campaign goals and event activations. Provide on-site support during events, including capturing live content and engaging with attendees.
• Brand Consistency: Maintain a cohesive and professional brand presence across all digital touchpoints, ensuring alignment with Props Box’s visual and tonal guidelines.

Qualifications & Skills

• Experience & Background: Proven experience in social media content creation, digital marketing, or a related field, preferably within events, entertainment, or creative industries. A strong portfolio of social media work is highly desirable.
• Technical Proficiency: Strong skills in photography, videography, and basic editing using common creative tools and applications. Familiarity with social media scheduling and analytics platforms is a plus.
• Writing & Communication: Exceptional copywriting and storytelling abilities, with a keen eye for detail and a talent for crafting engaging, brand-aligned content in English. Arabic language proficiency is advantageous.
• Analytical Thinking: Ability to interpret engagement metrics and performance data to inform content strategy and drive continuous improvement.
• Collaboration & Adaptability: Strong interpersonal and communication skills, with the ability to work effectively in a team environment. Must be detail-oriented, organized, and capable of supporting occasional evening or weekend activations.
• Education & Training: A diploma or degree in Marketing, Communications, Media, Design, or a related field is beneficial but not mandatory. Equivalent professional experience and a robust portfolio will be considered.