أخصائي هويات بصرية
الوصف الوظيفي
Company Overview
Selectsaudi is a dynamic digital marketing agency dedicated to empowering brands through innovative, customized strategies. Headquartered in a vibrant innovation and development hub, the company merges creative excellence with data-driven insights to deliver holistic marketing campaigns, including social media and content marketing solutions. Selectsaudi is committed to helping clients articulate their brand narratives in a compelling and impactful manner. With a vision to extend its services across global markets, the agency upholds uncompromising standards of quality and innovation. This growth-oriented environment provides marketing and creative professionals with the opportunity to contribute to transformative projects and cultivate robust digital brand identities.
Role Overview
The Visual Identity Specialist (أخصائي هويات بصرية) will play a pivotal role in shaping and maintaining the visual identities of our clients. This full-time, on-site position is based in the Riyadh Region and requires a keen eye for design, strategic thinking, and collaborative expertise. The specialist will be responsible for developing and refining visual brand elements, including logos, color schemes, typography, and graphic systems, ensuring they align seamlessly with brand positioning and campaign objectives. Working closely with marketing strategists, content creators, and social media teams, the role involves creating brand guidelines, producing design assets for digital platforms, and enhancing existing visual identities. Additionally, the specialist will support pitch presentations and client meetings by delivering high-quality visual materials, while continuously evolving brand visuals based on performance feedback and market trends.
Key Responsibilities
- Design and develop comprehensive visual identity systems, including logos, color palettes, typography, and graphic guidelines.
- Create and maintain brand guidelines to ensure consistency across all marketing materials and digital channels.
- Collaborate with cross-functional teams to translate marketing and content strategies into cohesive visual concepts and campaigns.
- Prepare and refine design assets tailored for digital marketing channels, particularly social media and content marketing platforms.
- Support client meetings and pitch presentations by producing high-quality visual materials that effectively communicate brand value.
- Monitor performance feedback and market trends to continuously enhance and adapt visual identities for optimal impact.
- Manage multiple projects simultaneously, prioritize tasks efficiently, and meet deadlines in a fast-paced environment.
Qualifications and Skills
To excel in this role, candidates must possess a strong foundation in visual design, including expertise in logo design, typography, color theory, and layout for both digital and print media. Proficiency in industry-standard design tools such as Adobe Illustrator, Photoshop, InDesign, Figma, or similar software is essential. The ideal candidate will have proven experience in developing comprehensive brand identity systems and brand guidelines, along with the ability to conceptualize and execute visual strategies that align with marketing objectives.
Additionally, a solid understanding of digital marketing channels—particularly social media and content marketing—from a visual perspective is required. The role demands strong conceptual thinking, creativity, and meticulous attention to detail, supported by a robust portfolio showcasing prior brand identity work. Effective communication and collaboration skills are critical for working with cross-functional teams and presenting design concepts to stakeholders. The ability to manage multiple projects, prioritize tasks, and deliver results under tight deadlines is also essential.
Candidates should hold a Bachelor’s degree in Graphic Design, Visual Communication, or a related field, or possess equivalent practical experience. Fluency in Arabic is mandatory, with a strong command of English. Familiarity with local and regional market trends is considered a valuable asset for this role.
يمكن أن يرتكب الذكاء الاصطناعي أخطاءً.