HA B2B Sales Manager

Job Overview

We are seeking a dynamic and results-driven HA B2B Sales Manager to join our team at LG Electronics in Riyadh. In this pivotal role, you will be responsible for driving the sales of LG’s high-end home appliances (HA) to business clients, including retailers, distributors, and commercial enterprises. The ideal candidate will possess a strong track record in B2B sales, exceptional negotiation skills, and a deep understanding of the commercial appliance market. Your expertise will play a critical role in expanding our market presence and achieving revenue targets in the Kingdom of Saudi Arabia.

Key Responsibilities

• Business Development: Identify and pursue new business opportunities within the B2B segment, focusing on high-value commercial clients and strategic partnerships. Develop and maintain strong relationships with key decision-makers in retail chains, wholesalers, and institutional buyers.
• Sales Strategy & Execution: Formulate and implement effective sales strategies tailored to the B2B market, ensuring alignment with LG Electronics’ corporate objectives. Drive sales growth through targeted account management, promotional campaigns, and competitive pricing strategies.
• Client Relationship Management: Act as the primary point of contact for B2B clients, addressing their needs, resolving issues, and ensuring high levels of customer satisfaction. Collaborate closely with internal teams, including marketing, logistics, and customer service, to deliver seamless solutions.
• Market Analysis & Reporting: Conduct thorough market research to identify trends, competitive threats, and growth opportunities. Prepare detailed sales reports, performance metrics, and forecasts to support data-driven decision-making.
• Product Knowledge & Training: Maintain an in-depth understanding of LG’s home appliance portfolio, including features, benefits, and competitive advantages. Provide training and support to clients and internal teams to enhance product awareness and sales effectiveness.
• Negotiation & Closing: Lead high-stakes negotiations with potential and existing clients to secure contracts, bulk orders, and long-term agreements. Ensure all deals are closed in compliance with company policies and profit margins.
• Compliance & Ethics: Adhere to LG Electronics’ ethical standards, corporate policies, and regulatory requirements in all business dealings. Promote a culture of integrity, transparency, and accountability within the sales team.

Qualifications & Skills

• Education: Bachelor’s degree in Business Administration, Marketing, Engineering, or a related field. An MBA or advanced degree is a plus.
• Experience: Minimum of 5-7 years of progressive B2B sales experience, preferably in the home appliances, electronics, or FMCG sectors. Prior experience in the Middle East market is highly desirable.
• Technical Skills: Proficiency in CRM software (e.g., Salesforce, SAP), Microsoft Office Suite, and data analysis tools. Familiarity with sales automation and reporting tools is advantageous.
• Soft Skills: Exceptional communication, negotiation, and presentation skills. Strong leadership abilities with a proven track record of managing and motivating sales teams. Cultural awareness and fluency in Arabic and English are essential.
• Personal Attributes: Self-motivated, resilient, and results-oriented with a passion for exceeding targets. Ability to thrive in a fast-paced, competitive environment while maintaining a customer-centric approach.

Why Join LG Electronics?

As a global leader in consumer electronics and home appliances, LG Electronics offers a dynamic and rewarding work environment where innovation and excellence are at the forefront. You will have the opportunity to work with cutting-edge technology, collaborate with industry experts, and contribute to the company’s growth in one of the fastest-growing markets in the world. We provide competitive compensation packages, comprehensive benefits, and ample opportunities for professional development and career advancement.

If you are a driven sales professional looking to make a significant impact in the B2B space, we invite you to apply for the HA B2B Sales Manager position in Riyadh. Join us in shaping the future of home appliances and delivering exceptional value to our clients.