Merchandiser
الوصف الوظيفي
Position Overview
Join PepsiCo, a global leader in the beverage and convenient foods industry, where our products are enjoyed by consumers more than one billion times a day across over 200 countries and territories. With a portfolio that includes iconic brands such as LAY’S®, DORITOS®, CHEETOS®, GATORADE®, PEPSI®, and QUAKER®, we generated over $79 billion in net revenue in 2021. Our vision, Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+), drives our commitment to sustainability, human capital, and positive change for both our planet and people. As a Merchandiser at PepsiCo, you will play a pivotal role in ensuring our products are strategically positioned and presented in retail outlets, driving sales and enhancing brand visibility.
Key Responsibilities
As a Merchandiser, your primary responsibility is to maximize the on-shelf presence of PepsiCo products in all assigned retail outlets. Your role involves executing merchandising activities, including in-store sampling sessions and promotions, to create engaging customer experiences and drive brand loyalty. You will work closely with the sales team to adhere to planograms for both on-shelf and off-shelf displays, ensuring compliance with agreed arrangements. Additionally, you will provide the pre-seller with timely market insights to identify and capitalize on selling opportunities.
Your daily tasks will include:
- Visiting specific over-the-counter (OT) outlets as outlined in your daily journey plan provided by your supervisor.
- Merchandising PepsiCo products, including SSFL (Snacks, Sweet Foods, and Liquids) items, across various access points such as shelves, stands, and floor displays.
- Placing point-of-sale (POS) materials adjacent to PepsiCo displays to enhance visibility and promotional impact.
- Ensuring all access points are merchandised according to approved planograms to maintain consistency and brand integrity.
- Rotating products using the First-In, First-Out (FIFO) method and removing sub-standard items to maintain product freshness and quality.
- Monitoring and reporting competitive activities to identify market trends and opportunities.
- Reporting any deviations from agreed terms with assigned OT customers or outlets to your supervisor promptly.
- Submitting daily activity reports to your supervisor, summarizing the prior day’s tasks and outcomes.
- Participating in sampling and redemption campaigns as required to engage consumers and drive sales.
- Upholding a professional appearance and behavior in alignment with PepsiCo’s code of conduct.
Key Performance Measures
Your success in this role will be evaluated based on the following key performance indicators:
- Execution Standard: Consistently meeting merchandising and display standards to ensure optimal product presentation.
- LTA Enforcement: Adhering to Local Trade Agreements (LTA) to maintain compliance with PepsiCo’s policies and customer agreements.
- Journey Plan Adherence: Completing daily tasks and visiting assigned outlets as scheduled to maximize efficiency and coverage.
Qualifications and Competencies
To excel as a Merchandiser at PepsiCo, you should possess the following qualifications and competencies:
- A valid driving license to facilitate travel to assigned retail outlets.
- A service-level oriented mindset, with a strong focus on meeting customer and company expectations.
- Exceptional communication and interpersonal skills to build relationships with retail partners and consumers.
At PepsiCo, we are committed to fostering a diverse and inclusive workforce where every individual has the opportunity to thrive. We believe that our collective success is driven by the unique perspectives and talents of our employees. Join us and be part of a dynamic team that is dedicated to creating value and growth while making a positive impact on the world.
يمكن أن يرتكب الذكاء الاصطناعي أخطاءً.