Brand Marketing Manager

Brand Marketing Manager - KSA & UAE

Geely Auto Group, a leading global automobile manufacturer, is seeking a dynamic and experienced Brand Marketing Manager to drive our marketing strategy across the KSA and UAE regions. This role involves overseeing the development and execution of marketing initiatives to enhance brand awareness, penetrate new markets, and engage consumers across diverse cultures and regions.

• Responsibilities:
• Collaborate with global and regional teams to develop and localize marketing strategies.
• Conduct market research to identify trends and opportunities for brand growth.
• Adapt global brand strategies to local markets while maintaining brand consistency.
• Oversee the creation of marketing materials and campaigns.
• Monitor and analyze campaign performance, adjusting strategies as needed.
• Manage the brand marketing budget to maximize ROI.
• Stay updated with global marketing trends and incorporate innovative approaches.

Qualifications & Experience:

• 5+ years of brand marketing experience, preferably in the auto industry.
• Proven track record of successful event planning and execution.
• Bachelor's degree in Marketing, Business Administration, or a related field.
• Strong understanding of consumer behavior and market dynamics across cultures.
• Excellent communication and interpersonal skills.
• Creative and strategic thinker with strong analytical skills.
• Ability to manage multiple projects and work under tight deadlines.
• Mandarin and Arabic language skills are a plus.

Work Environment: KSA/Dubai-office based role with occasional travel for industry events or company meetings.