Marketing Specialist

Position Overview

We are seeking a highly organised and proactive Marketing Specialist to join our dynamic team. In this role, you will play a pivotal part in supporting the execution of strategic marketing initiatives, ensuring seamless coordination across multiple stakeholders, and contributing to the development of impactful campaigns. Your responsibilities will encompass a blend of administrative, operational, and creative tasks, all aimed at enhancing brand visibility, engagement, and overall marketing effectiveness. The ideal candidate will possess strong organisational skills, exceptional communication abilities, and a keen eye for detail to thrive in this fast-paced environment.

Key Responsibilities

• Strategic Support and Execution: Provide comprehensive administrative and operational support to the committee team, ensuring the smooth execution of day-to-day activities. Assist the project manager in planning, organising, and executing marketing initiatives, programmes, and campaigns with precision and efficiency.
• Collaboration and Coordination: Act as a liaison between the project manager, internal teams, member banks, agencies, vendors, and external partners. Facilitate seamless communication and collaboration to ensure all marketing deliverables are completed on time and meet the required standards. Coordinate with representatives from 11 banks to align on campaign requirements and objectives.
• Content and Material Development: Contribute to the creation of high-quality marketing materials, including reports, social media content, presentations, and other collateral. Support the development and implementation of marketing and awareness activities designed to drive engagement and achieve strategic goals.
• Event and Programme Management: Oversee the logistical and operational aspects of events and programmes, from initial planning to post-event follow-up. Ensure all arrangements, including venue booking, scheduling, and preparation of meeting requirements, are executed flawlessly.
• Meeting and Administrative Support: Manage all aspects of committee meetings, including scheduling, venue coordination, and preparation of meeting materials such as agendas, presentations, and minutes. Provide timely and accurate correspondence to stakeholders to maintain transparency and accountability.
• Technical Proficiency: Demonstrate advanced proficiency in Microsoft Office applications, including Excel for data management, Word for document preparation, and PowerPoint for creating compelling presentations. Leverage these tools to streamline processes and enhance productivity.

Qualifications and Skills

To excel in this role, candidates should possess a bachelor’s degree in Marketing, Business Administration, Communications, or a related field. A minimum of 2-3 years of experience in a marketing or administrative support role is preferred, with a proven track record of contributing to successful campaigns and initiatives. Strong written and verbal communication skills are essential, along with exceptional organisational abilities and the capacity to manage multiple priorities in a dynamic environment. Familiarity with social media platforms and content creation tools is a plus. The ideal candidate will be detail-oriented, proactive, and committed to delivering high-quality results in a collaborative setting.