Campaign Manager

About the Role

We are looking for a dynamic and results-oriented Campaign Manager to lead, negotiate, and execute high-impact advertising campaigns across key international markets. The successful candidate will play a pivotal role in driving brand visibility, optimizing performance, and achieving cost-efficient customer acquisition through strategic vendor partnerships and data-driven decision-making. This position requires a blend of analytical prowess, negotiation expertise, and a deep understanding of performance marketing to deliver measurable results in competitive global landscapes.

Key Responsibilities

The Campaign Manager will be responsible for the end-to-end management of advertising initiatives, ensuring alignment with business objectives while maximizing return on investment. Core duties include:

• Vendor & Network Management: Establish and maintain strong relationships with external vendors, advertising networks, and media partners across target regions, including Brazil, Mexico, Indonesia, Albania, Hungary, and Kosovo. Negotiate favorable terms, secure cost-effective placements, and ensure seamless collaboration to drive campaign success.
• Campaign Execution & Optimization: Develop, implement, and oversee comprehensive advertising campaigns tailored to regional market dynamics. Monitor performance in real-time, analyze key performance indicators (KPIs), and implement data-driven optimizations to enhance efficiency, reduce acquisition costs, and improve overall campaign effectiveness.
• Cost & Performance Management: Drive continuous improvement by structuring deals to minimize Cost Per Acquisition (CPA) and Cost Per Order (CPO). Utilize advanced analytical tools to assess campaign performance, identify trends, and refine targeting strategies to achieve optimal ROI.
• Localization & Regional Strategy: Adapt marketing efforts to resonate with diverse cultural and consumer preferences in each target market. Collaborate with regional teams to tailor messaging, creative assets, and channel strategies for maximum engagement and conversion.
• Reporting & Strategic Insights: Generate detailed performance reports, present actionable insights, and recommend strategic adjustments to stakeholders. Ensure transparency and accountability in campaign outcomes while aligning efforts with broader business goals.

Requirements & Qualifications

To excel in this role, candidates must possess the following qualifications and skills:

• Proven Experience: A minimum of 3-5 years in campaign management, media buying, or user acquisition, with a track record of delivering high-performing campaigns in international markets.
• Negotiation & Vendor Relations: Exceptional negotiation skills with a demonstrated ability to secure advantageous terms with foreign advertising vendors, networks, and media partners.
• Performance Marketing Expertise: In-depth knowledge of performance marketing principles, including campaign mechanics, attribution modeling, and cost-optimization strategies. Familiarity with tools such as Google Analytics, Facebook Ads Manager, and programmatic platforms is highly desirable.
• Analytical & Communication Skills: Strong quantitative and qualitative analytical abilities to interpret data, identify opportunities, and translate insights into actionable strategies. Excellent written and verbal communication skills in English are essential for effective collaboration with international stakeholders.
• Cultural & Market Awareness: Sensitivity to regional nuances and consumer behaviors, with the ability to adapt campaigns to diverse markets. Prior experience working in or with teams across Latin America, Southeast Asia, or Eastern Europe is a strong advantage.
• Technical Proficiency: Comfort with digital advertising platforms, bid management tools, and CRM systems to streamline campaign operations and reporting.

Why Join Us?

As a Campaign Manager, you will have the opportunity to shape the growth trajectory of our global advertising initiatives while working in a fast-paced, collaborative environment. We offer competitive compensation, professional development opportunities, and the chance to make a significant impact on our international expansion. If you are a strategic thinker with a passion for performance marketing and cross-border collaboration, we invite you to apply and take the lead in driving our next phase of success.