Digital Innovation Manager

About the Role

We are seeking a forward-thinking Digital Innovation Manager to spearhead the Group’s digital marketing strategy, performance marketing initiatives, AI integration, and marketing technology advancements. This pivotal role will drive digital transformation across the organization, optimize marketing performance, and empower data-driven decision-making to enhance business outcomes. The ideal candidate will possess a strategic mindset, a passion for innovation, and the ability to collaborate effectively with cross-functional teams to deliver impactful digital solutions.

Key Responsibilities

• Strategic Leadership: Develop, implement, and oversee the Group’s digital marketing and performance marketing strategies to maximize brand visibility, engagement, and ROI.
• Digital Transformation: Lead initiatives focused on AI adoption, marketing automation, and MarTech solutions to streamline processes and enhance customer experiences.
• Agency & Partner Management: Collaborate with media agencies and digital partners to execute high-impact campaigns, ensuring alignment with business objectives and performance targets.
• Performance Analytics: Monitor, analyze, and interpret digital marketing performance through advanced dashboards and analytics tools, providing actionable insights to drive continuous improvement.
• Cross-Functional Collaboration: Work closely with Business Units, IT, CRM, and Data teams to align digital initiatives with organizational goals and deliver seamless, integrated solutions.
• Innovation & Trend Analysis: Stay ahead of emerging digital trends, technologies, and best practices, recommending innovative solutions to enhance business performance and competitive advantage.

Requirements

• Education: Bachelor’s degree in Marketing, Digital Marketing, Business Administration, Information Technology, or a related field. Advanced degrees or certifications in digital marketing, AI, or data analytics are a plus.
• Experience: Minimum of 8 years in Digital Marketing, Performance Marketing, or Digital Media, with a proven track record in leadership roles.
• Technical Proficiency: Deep understanding of performance marketing, digital analytics, AI applications, and marketing technologies (e.g., CRM systems, automation tools, and data platforms).
• Agency & Campaign Management: Hands-on experience managing media agencies, digital campaigns, and cross-functional projects from conception to execution.
• Analytical & Communication Skills: Exceptional analytical abilities to interpret complex data, coupled with strong communication and stakeholder management skills to influence key decision-makers.
• Location: This position is based in Riyadh, Saudi Arabia.

Why Join Us?

As a Digital Innovation Manager, you will play a critical role in shaping the future of our digital landscape, driving innovation, and delivering measurable results. You will have the opportunity to work in a dynamic, collaborative environment, leverage cutting-edge technologies, and contribute to the Group’s growth and success. If you are a strategic thinker with a passion for digital transformation and innovation, we invite you to apply and be part of our journey toward excellence.