Arabic Copywriter - KSA

Arabic Copywriter – Elevate Our Brand Voice in Saudi Arabia’s Dynamic Financial Landscape

Join Moomoo Arabia Capital as our **Arabic Copywriter**, where you’ll craft compelling, culturally resonant content that bridges financial expertise with local nuance. As the voice of our brand, you’ll shape messaging that engages Saudi investors—from first-time traders to seasoned market participants—while maintaining a confident, authoritative, and inclusive tone.

This role demands a rare blend of linguistic precision, financial acumen, and cultural insight. You’ll not only localize global content but also create original Arabic-first copy that aligns with Saudi Arabia’s evolving market trends and consumer expectations.

Key Responsibilities

Your work will span two critical areas:

• Localization & Adaptation

Transform English-language marketing materials into **authentic Saudi Arabic**—not just translations, but reimagined content tailored to the local context. Your responsibilities include:

• Adapting brand campaigns, product messaging, and promotional materials while ensuring financial terminology remains accurate, Shariah-compliant, and naturally fluid in Saudi dialect.
• Preserving Moomoo Arabia Capital’s brand tone—**confident, concise, and never patronizing**—while aligning with Saudi cultural sensibilities.
• Collaborating with our China-based marketing team to bridge linguistic and cultural gaps, offering strategic alternatives when direct adaptation falls short.
• Original Content Creation

Develop high-impact Arabic-first copy across all marketing touchpoints, including:

• Brand Advertising: Crafting compelling headlines, taglines, and scripts for OOH campaigns, video content, and social media.
• Performance Advertising: Writing punchy, conversion-driven ad copy for Google Ads, Twitter/X, TikTok, Snapchat, and Apple Search Ads.
• KOL & Influencer Collaborations: Creating engaging video scripts and talking points for key opinion leaders and influencers.
• Website & App Content: Writing persuasive landing pages, onboarding flows, feature descriptions, and in-app messaging.
• SEO & Educational Content: Producing blog posts, articles, and evergreen content optimized for Arabic search engines.
• Social Media & Community Engagement: Developing organic posts, campaign copy, and interactive content that fosters audience connection.
• CRM & Direct Communication: Crafting push notifications, email sequences, and SMS campaigns in a tone that respects user autonomy while driving engagement.

Why This Role Matters

In a market where trust and clarity are paramount, your ability to communicate complex financial concepts in an accessible yet authoritative way will be instrumental in shaping Moomoo Arabia Capital’s reputation. You’ll play a pivotal role in educating and inspiring Saudi investors while ensuring our messaging aligns with both global standards and local expectations.

What We’re Looking For

To excel in this position, you must meet the following **must-have** criteria:

• Native Arabic Speaker with Fluent English: Your command of Saudi dialect—**neither overly formal nor overly casual**—must resonate with young, financially savvy professionals.
• 3+ Years of Copywriting Experience: Preference given to candidates with expertise in **fintech, investment platforms, banking, or trading**, where precision and clarity are critical.
• Deep Understanding of Financial Concepts: You should intuitively grasp and articulate terms like P/E ratios, options chains, and IPO subscriptions in engaging, non-technical language.
• Portfolio Showcasing Versatility: Demonstrate your range from **short-form ad copy to long-form content**, proving your ability to adapt tone and style across formats.
• Cultural Fluency in KSA: An innate understanding of what works in Saudi Arabia—**confident yet approachable, informative yet not condescending, aspirational yet grounded**—is essential.

While not mandatory, the following **nice-to-have** skills will strengthen your candidacy:

• Experience in **stock trading or equity investing**, offering firsthand insight into investor psychology.
• Familiarity with **performance marketing metrics**, including A/B testing and CTR optimization.
• Proven expertise in **video/short-form content** (TikTok, Reels, YouTube Shorts) for dynamic storytelling.
• Prior work with **global brands** adapting messaging for the Saudi market, ensuring seamless cross-cultural alignment.
• A working knowledge of **CMA advertising regulations** for financial products, ensuring compliance and trust.

If you’re a strategic thinker with a passion for finance, a keen eye for cultural nuances, and a talent for persuasive writing, we’d love to hear from you. Help us shape the future of investing in Saudi Arabia—one compelling word at a time.