Influencers Relations Manager

Influencers Relations Manager – Drive Impactful Brand Collaborations

Are you a strategic thinker with a keen eye for digital trends and a passion for building meaningful partnerships? We are seeking a dynamic Influencers Relations Manager to spearhead our influencer marketing strategy, fostering high-impact collaborations that amplify brand visibility and engagement across the Saudi and GCC markets. This role is ideal for someone who thrives in a fast-paced environment, leveraging data-driven insights to identify, engage, and manage top-tier influencers while driving measurable business outcomes.

In this pivotal position, you will play a central role in shaping our influencer marketing ecosystem. Your expertise will be instrumental in crafting innovative campaign strategies that resonate with audiences, ensuring alignment with brand objectives while maximizing return on investment. With a deep understanding of the digital landscape—particularly platforms like TikTok, Snapchat, X (Twitter), and LinkedIn—you will curate tailored content approaches that align with cultural nuances and regional trends.

Key Responsibilities:

• Strategic Campaign Development: Design and execute comprehensive influencer marketing strategies that align with campaign goals, leveraging both macro and micro-influencers to create authentic and engaging content.
• Influencer Relationship Management: Cultivate and maintain strong, long-term relationships with a diverse network of influencers, content creators, and industry stakeholders across Saudi and the GCC region.
• Data-Driven Decision Making: Conduct thorough assessments of influencers’ audiences, engagement metrics, historical performance, and brand alignment to recommend optimal partnerships and mitigate risks.
• Negotiation and Contracting: Negotiate favorable terms, draft, and manage contracts while ensuring compliance with legal and brand guidelines. Leverage your expertise to secure competitive rates and favorable collaboration terms.
• Trend and Market Analysis: Stay ahead of cultural shifts, digital trends, and platform-specific dynamics to identify emerging opportunities and tailor content strategies that drive relevance and impact.
• Campaign Execution and Coordination: Oversee the planning, booking, and coordination of influencer activations, including content creation, video ads, and live coverage, ensuring seamless execution from briefing to delivery.
• Performance Tracking and Reporting: Monitor campaign performance, document coverage, and generate insightful reports to evaluate ROI, influencer effectiveness, and campaign profitability.
• Financial Management: Manage payments to influencers and clients, ensuring timely and accurate transactions while optimizing budget allocation for maximum impact.
• Team Leadership: Lead and mentor a team of influencers and internal stakeholders, fostering collaboration and ensuring alignment with strategic objectives.

This role is perfect for a results-oriented professional who combines creativity with analytical rigor. If you are passionate about digital marketing, possess a deep understanding of influencer ecosystems, and thrive in a dynamic, fast-growing environment, we invite you to join our team and help us redefine influencer marketing in the region.

Join us in shaping the future of influencer-driven campaigns and making a lasting impact on the digital landscape of Saudi and the GCC.