Trade Marketing Manager

Trade Marketing Manager – Drive Strategic Growth and Enhance Market Presence

Are you a dynamic and results-driven professional with a passion for shaping market strategies that deliver measurable impact? We are seeking an experienced Trade Marketing Manager to lead our trade marketing initiatives, fostering strong partnerships with key retail and pharmacy chains in Saudi Arabia while optimizing promotional strategies to maximize ROI. This role is ideal for a strategic thinker with a proven track record in trade marketing, channel management, or commercial operations within consumer health, FMCG, pharma-adjacent, or wellness industries.

In this pivotal position, you will play a critical role in aligning our brand’s commercial objectives with the strategic priorities of major pharmacy chains and retailers. Your expertise will be instrumental in designing and executing high-impact trade marketing campaigns that drive sales, enhance market share, and strengthen brand visibility. You will collaborate closely with cross-functional teams—including commercial, sales, and marketing—to ensure seamless execution of trade promotions, trade spend optimization, and performance analytics.

Key Responsibilities

Your responsibilities will include:

• Developing and implementing data-driven trade marketing strategies tailored to the Saudi Arabian market, focusing on consumer health, FMCG, or wellness categories to drive sustainable growth and profitability.
• Building and maintaining strong relationships with key retail and pharmacy partners, ensuring alignment with their business objectives while maximizing trade spend efficiency.
• Analyzing trade performance metrics to evaluate the ROI of promotional activities, identifying opportunities for optimization and cost-effective strategies.
• Collaborating with cross-functional teams to ensure cohesive execution of trade promotions, including sales, marketing, and supply chain, to deliver consistent results.
• Leveraging market insights to anticipate trends, adjust strategies proactively, and position the brand competitively within the Saudi retail landscape.
• Presenting strategic recommendations to leadership, backed by robust data and market intelligence, to drive informed decision-making.

Qualifications and Experience

To excel in this role, you will bring:

• A Bachelor’s degree in Business, Marketing, Pharmacy, or a related field, with a strong preference for candidates holding advanced qualifications.
• 6–10 years of hands-on experience in Trade Marketing, Channel Marketing, or Commercial roles, with a deep focus on consumer health, FMCG, pharma-adjacent, or wellness sectors.
• Proven expertise in working with major pharmacy chains and retail partners in Saudi Arabia, demonstrating an understanding of local market dynamics and regulatory environments.
• Exceptional analytical skills to assess trade spend, promotional ROI, and market performance, translating data into actionable strategies.
• A collaborative mindset with the ability to work effectively across multiple functions, fostering alignment and driving cohesive execution of trade initiatives.
• Strong communication and presentation skills to articulate strategic insights and recommendations to stakeholders at all levels.

If you are a strategic leader with a proven ability to drive trade marketing success and a passion for excelling in Saudi Arabia’s dynamic market, we invite you to join our team and make a meaningful impact on our brand’s growth trajectory.