Digital Marketing Specialist

Digital Marketing Specialist – Drive Strategic Growth for a Leading Technology Solutions Provider

At OmniOps, we are a dynamic technology solutions provider based in Riyadh, expanding our impact across Saudi Arabia and beyond with strategic offices in Jordan, Egypt, and Morocco. Our mission is to empower businesses with cutting-edge AI technology infrastructure, ensuring seamless cloud migration, scalability, and management. We deliver innovative solutions that drive digital maturity, enabling our partners to achieve optimal performance and reliability in their evolving landscapes.

We are seeking a Digital Marketing Specialist to elevate our brand presence, optimize paid campaigns, and lead high-impact omnichannel initiatives. This role is ideal for a results-driven professional who thrives in a fast-paced environment and is passionate about leveraging data-driven strategies to amplify our market reach and engagement.

Key Responsibilities

As our Digital Marketing Specialist, you will play a pivotal role in shaping and executing our digital marketing strategy across multiple platforms. Your expertise will be instrumental in:

• Ownership of LinkedIn and X (Twitter) Presence: Develop and execute a content calendar, manage posting schedules, and foster meaningful community engagement to strengthen our professional network and brand authority.
• Paid Campaign Management: Design, launch, and optimize high-performing paid campaigns on LinkedIn Campaign Manager and Google Ads, ensuring maximum ROI and alignment with our business objectives.
• Creative Copywriting: Craft compelling, conversion-focused copy for social media posts, advertisements, and campaign assets that resonate with our target audience.
• Omnichannel Campaign Leadership: Lead and support the execution of cohesive omnichannel marketing campaigns, ensuring seamless messaging and brand consistency across all touchpoints.
• Data-Driven Decision Making: Monitor and analyze performance metrics—including reach, engagement, click-through rates (CTR), and conversions—while translating insights into actionable strategies to enhance campaign effectiveness.
• Stakeholder Collaboration: Work closely with internal teams to align marketing content with product launches, campaigns, and broader business initiatives.

Why Join Us?

At OmniOps, we offer a collaborative and innovative environment where your expertise will make a tangible difference. You will:

• Contribute to the growth of a rapidly expanding technology solutions provider in a dynamic regional market.
• Work with a talented team dedicated to delivering cutting-edge AI and cloud solutions.
• Develop and refine your skills in digital marketing, analytics, and campaign optimization.
• Experience the opportunity to shape the narrative of a brand that is at the forefront of digital transformation.

Qualifications

To excel in this role, you should possess:

• 2-4 years of experience in digital marketing, with a proven track record of managing paid campaigns and social media platforms.
• Hands-on expertise with LinkedIn Campaign Manager and Google Ads, including actual campaign ownership and optimization.
• Google Ads certification to validate your proficiency in paid advertising strategies.
• Proven experience in planning and executing omnichannel marketing campaigns, ensuring cohesive and impactful messaging.
• Strong copywriting skills tailored for social media and ad formats, with a focus on driving engagement and conversions.
• Familiarity with analytics tools such as Google Analytics, LinkedIn Insights, or similar platforms to measure and interpret campaign performance.
• Organizational and proactive mindset, with the ability to manage multiple campaigns simultaneously while maintaining high standards of quality and efficiency.
• Experience in B2B marketing is highly preferred, given our focus on serving enterprise and technology-focused clients.

Nice-to-have qualifications include:

• LinkedIn Marketing certification to further validate your expertise in LinkedIn’s advertising ecosystem.
• Experience with Zoho (CRM or marketing automation) to support streamlined campaign management and customer relationship tracking.
• Background in tech, SaaS, or infrastructure sectors, providing deeper industry insights and alignment with our client base.

If you are a strategic thinker with a passion for digital marketing and a desire to contribute to a forward-thinking technology company, we invite you to join our team and help us redefine digital engagement in the region.