Social Media Manager

Social Media Manager – Drive Brand Engagement and Growth in the Dynamic Saudi/GCC Market

Are you a creative strategist with a passion for storytelling, digital innovation, and community-building? We are seeking a dynamic and results-driven Social Media Manager to elevate our brand’s presence across key platforms, fostering meaningful connections and amplifying our reach in the vibrant Saudi and GCC markets. This role is ideal for a detail-oriented professional who thrives in a fast-paced environment, blending creativity with data-driven decision-making to shape our brand’s narrative.

In this pivotal position, you will serve as the architect of our social media strategy, overseeing every facet of content creation, engagement, and performance optimization. Your expertise will be instrumental in crafting compelling visuals, driving audience interaction, and aligning our digital initiatives with broader marketing objectives. If you are eager to make an impact in a culturally rich and evolving market, we invite you to join our team and help us redefine how our brand resonates with its audience.

Key Responsibilities

As our Social Media Manager, your responsibilities will include, but are not limited to:

• Content Creation and Production: Develop and execute high-impact visual content—including photos, videos, and short-form content—tailored for platforms such as Instagram, TikTok, Snapchat, LinkedIn, and X. Utilize industry-leading tools like Adobe Premiere Pro, CapCut, Photoshop, and Lightroom to edit and refine content that captivates and engages our audience.
• Strategic Content Planning: Design and implement content calendars that align with seasonal campaigns, local events, and brand initiatives. Ensure a cohesive and timely posting schedule that maximizes visibility and engagement across all platforms.
• Community Engagement and Growth: Actively monitor and respond to audience interactions, fostering a vibrant and loyal community. Leverage insights from comments, messages, and feedback to refine our approach and deepen connections with our followers.
• Performance Analytics and Optimization: Track key performance indicators (KPIs) to measure the success of our social media efforts. Utilize data-driven insights to adjust strategies, optimize content performance, and enhance our overall digital footprint.
• Market Trends and Adaptability: Stay ahead of the curve by continuously researching and integrating emerging social media trends, particularly those relevant to the Saudi and GCC markets. Ensure our content remains fresh, relevant, and culturally resonant.
• Collaboration and Alignment: Work closely with the marketing team to ensure seamless integration of social media campaigns with broader brand strategies. Maintain consistency in messaging, branding, and visual identity across all platforms.
• On-Location and Logistical Coordination: Assist in organizing and executing on-location shoots, leveraging your understanding of photography, videography, and equipment to capture high-quality content that aligns with our brand’s vision.

Requirements

To excel in this role, we are looking for candidates who meet the following criteria:

• Proven Experience in Saudi Arabia: Mandatory experience working within the Saudi market, with a deep understanding of its cultural nuances and digital landscape.
• Creative and Technical Proficiency: Exceptional skills in photography and videography, with hands-on experience using professional equipment. Familiarity with editing software such as CapCut, Adobe Premiere Pro, Photoshop, and Lightroom is essential.
• Social Media Management Expertise: Hands-on experience managing brand social media accounts, demonstrating a track record of growing engagement, followers, and brand awareness.
• Multilingual Content Creation: Strong proficiency in both Arabic and English, enabling the creation of content that resonates with diverse audiences in the region.
• Storytelling and Trend Awareness: A keen eye for creative storytelling and the ability to identify and capitalize on emerging social media trends.
• Multitasking and Independence: The ability to manage multiple platforms simultaneously, work autonomously, and prioritize tasks effectively in a dynamic environment.
• Logistical Advantages: A valid Saudi driving license (preferred for on-location shoots) and a transferable Iqama (preferred).

Preferred Qualifications

While not mandatory, the following qualifications will be highly regarded:

• A Bachelor’s degree in Marketing, Media, Communications, or a related field, providing a strong foundation for strategic planning and execution.
• Experience with paid social media campaigns, including platforms such as Meta Ads and TikTok Ads, to enhance our digital marketing efforts.
• A compelling portfolio showcasing previous work, including reels, stories, and other short-form content, demonstrating your creative versatility and impact.

If you are a strategic thinker with a passion for digital innovation and a desire to make a meaningful impact in the Saudi market, we encourage you to apply. Join us in shaping the future of our brand’s social media presence and help us connect with audiences in ways that inspire and engage.