Senior Project Executive – Events And Activations

Senior Project Executive – Events and Activations

Join our dynamic team as a **Senior Project Executive – Events and Activations**, where you will play a pivotal role in shaping impactful brand experiences, retail campaigns, and high-impact activations from concept to execution. This is a strategic, hands-on position designed for a results-driven professional who thrives in fast-paced environments and delivers end-to-end project ownership with precision and creativity.

In this role, you will be the driving force behind transformative marketing initiatives, ensuring seamless alignment between client vision and on-ground execution. Your expertise will be instrumental in crafting memorable brand interactions, optimizing retail presence, and driving measurable business outcomes. This is not merely a coordination role—it’s an opportunity to lead, innovate, and leave a lasting impression on clients and consumers alike.

Key Responsibilities

As the Senior Project Executive, your responsibilities will span the entire project lifecycle, demanding a blend of strategic thinking, operational excellence, and problem-solving acumen. Your core duties include:

• Strategic Project Leadership: Take full ownership of projects from initial client briefing through to final delivery, ensuring alignment with business objectives and client expectations. Develop comprehensive project plans, timelines, and milestones that balance creativity with feasibility.
• Conceptual Innovation: Contribute to the ideation and development of high-impact activations, events, retail campaigns, and immersive brand experiences that resonate with target audiences. Collaborate with cross-functional teams to refine concepts into actionable strategies.
• Proposal Development: Lead the creation of compelling project proposals, structuring them to highlight value, creativity, and operational feasibility. Work closely with the Design team to ensure proposals are visually compelling and strategically sound.
• Campaign Execution: Plan and oversee the deployment of promoter campaigns, sampling initiatives, and field marketing activities. Coordinate merchandising and in-store executions across diverse retail channels, including supermarkets, hypermarkets, and specialty stores, to maximize brand visibility and engagement.
• Supplier and Partner Management: Source and evaluate suppliers, fabricators, manpower agencies, and other critical partners. Obtain and compare quotations to ensure cost-effectiveness while maintaining high-quality standards. Manage logistics, installations, and on-ground execution to guarantee flawless delivery.
• Performance Tracking and Reporting: Monitor project timelines, budgets, and KPIs in real-time, ensuring adherence to quality standards and financial constraints. Generate detailed progress reports—daily, weekly, and post-campaign—to provide stakeholders with transparent insights into performance, challenges, and learnings.
• Issue Resolution and Continuous Improvement: Proactively identify execution challenges and develop corrective action plans to mitigate risks. Conduct post-campaign analyses to document results, challenges, and actionable recommendations for future projects.
• Documentation and Compliance: Curate comprehensive photographic proof and campaign documentation to serve as a reference for future projects and client presentations. Ensure all field activities comply with brand guidelines and regulatory requirements.

Why This Role Matters

This position is ideal for professionals who are passionate about turning brand strategies into tangible, high-impact experiences. You will have the opportunity to work with a diverse range of consumer-facing industries, including FMCG, F&B, automotive, consumer electronics, and beauty, leveraging your expertise to drive brand growth and customer engagement. Your ability to manage multiple projects simultaneously, while maintaining a keen eye for detail and supplier relationships, will be instrumental in achieving operational excellence.

If you are a seasoned project leader with a proven track record in events, activations, and retail marketing—particularly within the Saudi market—this is your chance to make a meaningful impact. Join us in delivering unforgettable brand experiences that captivate audiences and elevate client success.