B2C Sales

Drive Strategic Growth in Saudi Arabia’s Dynamic B2C Last-Mile Delivery Market

Madar is seeking a visionary and high-performing B2C Sales Executive to spearhead the expansion of our cutting-edge last-mile delivery solutions across Saudi Arabia. In this pivotal role, you will develop and execute a robust B2C sales strategy, foster strategic partnerships, and accelerate revenue growth by acquiring and retaining high-value consumer and e-commerce clients. This is an opportunity to shape the future of delivery services in the region while leveraging your expertise in demand generation, customer acquisition, and market leadership.

Key Responsibilities

As the driving force behind Madar’s B2C sales strategy, your responsibilities will span multiple critical areas:

• B2C Sales Strategy & Expansion: Craft and implement a data-driven B2C sales strategy tailored to Saudi Arabia’s evolving consumer landscape. Define high-potential customer segments based on demographics, purchasing behavior, and delivery needs, then develop targeted acquisition and retention initiatives. Set ambitious yet achievable sales targets and expand Madar’s customer base across key Saudi cities, ensuring scalable growth and revenue optimization.
• Customer Acquisition & Demand Generation: Lead end-to-end customer acquisition through direct sales, strategic partnerships, digital channels, and referral programs. Build and manage a high-performing sales pipeline, focusing on converting prospects into loyal customers. Drive initiatives to increase customer frequency, retention, and lifetime value while minimizing churn through proactive reactivation strategies.
• E-Commerce & Last-Mile Business Development: Forge deep relationships with e-commerce merchants, retailers, social commerce platforms, and SMEs to secure recurring delivery partnerships. Identify high-demand segments and negotiate commercial agreements that align with Madar’s solutions. Stay ahead of market trends in e-commerce and last-mile delivery to uncover new business opportunities and tailor solutions to meet evolving customer needs.
• Demand Generation & Performance Optimization: Develop innovative campaigns and initiatives in collaboration with Marketing to drive consistent demand and customer engagement. Continuously analyze acquisition performance, conversion rates, and revenue contribution, then refine strategies to maximize efficiency and ROI. Monitor KPIs such as customer acquisition cost, lifetime value, and churn rate to ensure sustainable growth.
• Network & Partnership Leadership: Leverage your established industry network to identify and secure high-value accounts, including key merchants, retailers, and strategic partners. Lead commercial negotiations and partnership agreements that foster long-term, mutually beneficial relationships. Act as the face of Madar in the Saudi e-commerce and delivery ecosystem, representing the brand with integrity and expertise.
• Market & Performance Insights: Track industry trends, competitor activities, and customer behavior to inform strategic decisions. Provide actionable insights and regular performance reports to senior leadership, including forecasts, revenue projections, and growth recommendations.
• Team Leadership & Development: Build and mentor a high-performing B2C sales team, setting clear targets and fostering a culture of accountability and excellence. Coach team members on prospecting, negotiation, and closing techniques, ensuring alignment with Madar’s revenue and growth objectives.

This role is ideal for a results-driven sales professional with a proven track record in B2C acquisition, demand generation, and strategic partnerships. Your ability to navigate Saudi Arabia’s competitive market, combined with your passion for innovation, will be instrumental in positioning Madar as the leader in last-mile delivery solutions.